Marketing Content Specialist

Stone Mountain, GA (On-site)

$62K/yr – $75K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own the marketing content engine for Change Church, turning brand storytelling into timely, platform-appropriate content and coordinated campaigns across campuses, with a focus on brand consistency, audience engagement, and volunteer-enabled production.

  • Content Creation & Distribution: develop visual stories and short-form content across channels to boost awareness and attendance.
  • Brand & Campaign Execution: maintain consistent branding and produce graphics/videos for church-wide events.
  • Community Outreach & Measurement: plan strategies for church initiatives, track engagement, and adjust tactics using data.

Job Description

Responsibilities
  • The Marketing Content Specialist is responsible for creating, developing, managing, and distributing engaging content across various Change Church marketing channels to enhance Change Church brand awareness, engage the target demographic, and drive attendance and participation.
  • Develop and implementing communication strategies that align with the church's vision and goals, bridging the gap between internal ministry needs and external community outreach.
  • lead efforts to maintain brand consistency across all campuses in New Jersey and Atlanta, social media platforms, websites, and print design materials, ensuring a welcoming and engaging presence
  • This role focuses on visual storytelling, short-form content creation, and daily digital platform execution by ensuring content is timely, culturally relevant, and aligned with the voice and priorities of Change Church.
  • Strategic Planning: Develop annual and/or monthly marketing strategies and communication plans for church-wide initiatives, sermon series, and outreach events.
  • Brand Management: Champion consistent branding, tone, and visual identity (logos, fonts, colors) across all departments, campuses, and digital platforms.
  • Creative Campaign Execution: Create or help oversee the production of graphics, flyers, and promotional videos (using Adobe Creative Suite, Canva, Final Cut Pro, Capcut, DaVinci, etc) for various Change Church wide events..
  • Lead Generation & Follow-Up: Establish systems for following up with first-time guests to turn them into active members. (Conferences, Sundays, Events, i.e. Outreach, etc
  • Data Analysis: Monitor and evaluate the effectiveness of marketing campaigns, tracking engagement and growth metrics to adjust strategies based on data.
  • Social Media Dream Team Development: Recruit, train, and oversee volunteers to assist with creative tasks (photography, videography, graphic design, etc).
Preferred
  • Creative
  • Disciplined
  • Adaptable
  • Collaborative
  • Resilient
Benefits
  • Medical, dental, and vision insurance
  • Flexible Spending Account (FSA) and Health Savings Account (HSA) options
  • 401(k) retirement plan
  • Paid time off (PTO)
  • Paid holidays
Change Church Inc logo

Change Church Inc

Change Church is a multi-cultural, non-denominational community church, based in Philadelphia, founded on the belief that every person has a unique purpose designed by God, and that when that purpose is realized, true city transformation can take place.

Founded in 2016
Philadelphia, Pennsylvania, USA
13 employees (2 in marketing)

Traffic Signals

Monthly Visitors
823
Monthly Google Ads Budget
$398
Traffic Source Mix
Search
51.7%
Direct
30.9%
Referral
8.5%
Social
7.7%
Paid
1.1%

Headcount Trend

Current headcount: ~13

Marketing Team

Marketing Team Size
2 (15% of company)