Responsibilities

• Contribute to the credibility of the company and its products by producing compelling marketing content across global and local campaigns.
• Research, draft, and refine industry‑relevant topics, headlines, and messaging to engage audiences in English‑speaking regions.
• Use generative AI tools for outlines and base drafts, transforming them into high‑impact, brand‑aligned copy with authentic storytelling.
• Develop and edit content for landing pages, emails, e‑books, white papers, blog posts, presentations, and social assets.
• Fact‑check and refine all content to ensure originality, accuracy, and freedom from AI hallucinations or repetitive phrasing.
• Manage the lifecycle of existing content — edit, update, or retire pieces to maintain freshness and relevance.
• Implement digital content strategies in collaboration with SEO, product marketing, and design teams.
• Optimize content for AI‑powered “answer engines” (Perplexity, Gemini, SearchGPT, etc.), ensuring it’s surfaced by next‑generation discovery tools.
• Transform written work into multi‑channel assets, including video scripts, data visuals, and LinkedIn carousels.
• Monitor engagement metrics and identify “content decay,” deciding when to refresh, repurpose, or sunset underperforming content.

Requirements

• 3–5 years of experience in digital journalism, copy editing, or content marketing.
• Strong portfolio demonstrating the ability to make complex topics engaging and accessible.
• Proven “AI literacy” — able to use generative tools to enhance speed and creativity, not replace human judgment.
• Exceptional written English, editing precision, and grammatical mastery.
• Background in journalism or copywriting, ideally within the software or technology industry.
• Proficiency in digital media platforms and tools (MS Office, HubSpot, Jira, Semrush, etc.).
• Advanced social media and SEO know‑how; ability to write sophisticated prompts for LLMs.
• Creative yet analytical thinker with structured problem‑solving skills.
• Strong communication and collaboration abilities within an international team.
• Detail‑oriented approach to verifying AI‑generated content for accuracy, originality, and compliance.