Marketing Content & Communications Specialist

Smyrna, GA (Remote)

Salary Not AvailableMid Level

Posted 1 day ago

Job Summary

Own the end-to-end content engine for Slingco, shaping messaging across social, email, website, and sales materials while coordinating with SMEs and leveraging AI to research, develop, and optimize content; drive multi-channel campaigns and content performance with a focus on accuracy and impact.

  • Lead multi-channel content strategy and execution
  • Collaborate with subject-matter experts to translate technical info into customer-friendly content
  • Use AI tools to support research, writing, and repurposing

Job Description

Responsibilities

  • Content Development & Storytelling
  • Develop and edit customer-focused content across social media, email, website, case studies, sales collateral, presentations, digital advertising, and other marketing channels
  • Translate technical products, applications, and business initiatives into clear, compelling messaging for different audiences
  • Research content thoroughly and collaborate with subject-matter experts to ensure accuracy and credibility
  • Repurpose content across channels and use AI tools to support research, development, editing, and optimization
  • Social Media & Email Marketing
  • Manage day-to-day execution of Slingco's social media and email content calendars
  • Develop channel-specific content aligned with approved marketing priorities, campaigns, products, and audiences
  • Monitor engagement and campaign performance and recommend content improvements
  • Website, SEO & Digital Content

Requirements

  • Experience in content marketing, marketing communications, social media, journalism, public relations, or a related field
  • Demonstrated experience developing and editing content across multiple marketing channels
  • Strong writing and editing skills, with a portfolio demonstrating the ability to adapt content for different audiences and formats
  • Experience developing content such as case studies, social media, email campaigns, website content, presentations, or sales collateral
  • Experience working with subject-matter experts to research and translate technical or complex information into clear, customer-focused content
  • Experience managing content calendars, coordinating projects, and working with multiple stakeholders and deadlines
  • Basic understanding of SEO and digital content optimization; familiarity with AI search/AEO is a plus
  • Experience using AI tools to support research, content development, editing, and repurposing
  • Familiarity with social media, email marketing, website content management, and basic content performance metrics
  • Experience in a B2B, industrial, manufacturing, engineering, energy, technology, or other technical environment preferred

Benefits

  • Health and retirement benefits
  • PTO
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Slingco

3.8 Glassdoor

Slingco is a globally trusted leader in engineered solutions for the Utility, Oil & Gas, Subsea/Marine, and Wind/Energy sectors. Headquartered in metro Atlanta, Georgia, with a footprint spanning over 60 countries, we design, manufacture, and deliver a comprehensive range of installation and associated products to contractors, utilities, and industries worldwide.Our products are built for safety-critical applications and undergo rigorous testing to destruction, ensuring they consistently exceed the world’s most demanding standards. With a strong commitment to innovation, Slingco continually expands its portfolio and holds several international patents.What truly sets Slingco apart is not only the superior performance of our products, but the trust global customers place in our exceptional service, technical expertise, and reliable support.

Rossendale, England, GBR
15 employees
1% recommend to a friend
1% CEO approval

Marketing Team

Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
1
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Marketing Content & Communications Specialist

Slingco · Smyrna, GA · Remote