Responsibilities

• Serve as guardian of the Helix brand: maintain and enforce brand standards
• Develop and execute a comprehensive shared communications calendar (for The Helix School and Helix Adult Academy) including social media, email, print, and live events
• Produce and maintain print and digital collateral including program overviews, catalogs, one-pagers, event materials, and fundraising campaign materials
• Write, design, and produce (with vendor support) internal and external communications including direct mail, email, web, social media, and print and digital newsletters and publications
• Design and craft email campaigns via Mailchimp and/or Bloomerang email platforms
• Plan and execute public relations and advertising campaigns (print and digital)
• Oversee the social media channels (Instagram, Facebook, LinkedIn) for both organizations, collaborating with leadership and staff on social media strategy and execution
• Oversee and maintain the websites (with vendor support); collaborate with and guide department heads on processes and schedules to ensure content is maintained
• Put in place text, photo, and video storytelling to reflect the full diversity of The Helix School and Helix Adult Academy communities, showcasing values of access and belonging
• Analyze communications engagement and performance metrics to refine messaging, strengthen storytelling, and improve conversion and response rates

Requirements

• Bachelor's degree
• Minimum of five (5) years leading marketing communications, advertising, media, and public relations for a nonprofit, educational, or community organization
• Demonstrated experience designing and project managing community- and donor-facing events including galas, 5K races, private house parties, and tabling events
• Exceptional verbal and written communications, with demonstrated experience writing, editing, and storytelling with an instinct for voice and emotional resonance, and the ability to translate complex information into compelling audience-centered communications
• Ability to manage multiple tasks simultaneously and independently
• Logical, strategic thinker with exceptional attention to detail as well as the big picture
• Strong aesthetic sensibility, with an eye for layout, typography, and visual storytelling
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Canva Pro, with experience designing and producing print- and post-ready graphics (flyers, invitations, etc.)
• Experience creating and posting video reels and managing social media platforms, including paid posts and advertising
• Experience managing website content and familiarity with website CMS platforms, Google Analytics, and SEO optimization tools

Benefits

• The chance to build something meaningful from the ground up at the Helix Adult Academy while advancing the mission of The Helix School for autistic learners
• A collaborative, mission-driven team that leads with heart and holds ourselves to high standards
• Professional development support