Marketing Communications Executive at Bookmark Reading Charity | London, UK

Marketing Communications Executive

London, UK (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 1 month ago

Job Summary

Own and manage Bookmark’s multi-channel content creation and distribution, driving social, email and campaign materials in alignment with plans and brand guidelines.

Oversee day-to-day social media activity and content production
Collaborate with the Digital Marketing Executive on campaigns, audience needs, and performance insights

Job Description

Responsibilities

Create, edit and adapt engaging content for social media, email, website, blog and print channels.
Deliver content in line with agreed campaign plans and content priorities.
Work collaboratively with the Digital Marketing Executive to produce content that supports campaign objectives and audience needs.
Contribute content ideas, audience insights and emerging trends to campaign planning discussions.
Support the design and production of marketing materials while ensuring consistency with Bookmark's brand guidelines.
Maintain high standards of accuracy, accessibility, and quality across all communications.
Take responsibility for the day-to-day management of Bookmark's social media channels, ensuring content is scheduled, published, and monitored effectively using Hootsuite.
Deliver social media activity aligned to campaign plans and content calendars.
Create and adapt content for different social platforms and audiences.
Monitor engagement, respond to comments and direct messages where appropriate, and escalate enquiries when required.

Requirements

Education - A degree in marketing, communications, media, or equivalent experience or qualifications will be considered.
Experience - Must have had at least one prior full or part-time marketing, communications or related role.
- Working knowledge of marketing software and tools, content creation and social media (e.g. Hootsuite, Asana, HubSpot, Canva, Adobe Spark etc)
- Experience in the charity or non-profit sector is beneficial but not mandatory.

Preferred

Passionate about literacy and education and committed to Bookmark’s mission.
Eager to learn, with a proactive approach to growing your skills, your professional development, and taking on responsibility.
Strong interpersonal skills to manage stakeholders at all levels and collaborate within a team.
Flexible and adaptable, with the ability to handle multiple tasks and changing priorities.
Effective time management, able to organise multiple work streams and projects.

Bookmark Reading Charity

We’re Bookmark Reading Charity, a literacy charity with a simple vision: we want every child to read. We improve children’s literacy by promoting a reading for pleasure culture in primary schools, with a focus on supporting children in the most disadvantaged communities. Our work combines the power of volunteers with high-quality literacy programmes and book provision, so children can build both skills and a love of reading. Volunteers are at the heart of what we do. Through our reading programme, trained volunteers provide one-to-one reading support to children who need it most - helping them grow in confidence, improve reading skills and enjoy learning. Alongside this, we deliver a range of programmes that support schools in different ways, including our Literacy Partner Programme, Roots to Reading (formerly Your Story Corner) and Story Starter Programme. From long-term, whole-school support to gifting brand-new books and creating inclusive reading spaces, our work helps children develop both the skills and the joy of reading - with 99% of schools reporting that Roots to Reading made a positive difference to children’s reading enjoyment. Together, our volunteers, partners and supporters help change children’s stories - in school and beyond.

Founded in 2018

London, England, GBR

192 employees (17 in marketing)

www.bookmarkreading.org