Responsibilities
- Design, produce, and maintain print and digital marketing materials for programs, events, donor cultivation, and recruitment, including newsletters, appeals, impact reports, brochures, presentations, and promotional collateral.
- Collaborate with staff to gather stories and create engaging content for the website, email campaigns, and digital platforms.
- Manage council communications, including eBlasts, newsletters, donor appeals, and automated communications through CRM platforms such as Pinwheel.
- Maintain and update website content, imagery, videos, and messaging to ensure accuracy, relevance, and alignment with organizational priorities.
- Develop and maintain marketing assets and an editorial calendar to support recurring events and consistent communication.
- Ensure all communications reflect Girls on the Run branding, voice, and strategic priorities.
- Collaborate with the Council Director to evaluate marketing performance and adjust strategies for continuous improvement.
- Support strategic plan goals and objectives through communications and marketing initiatives.
- Content Creation & Social Media – 25%
- Manage social media platforms to strengthen the organization’s digital presence and engagement.
- Develop, create, and schedule content celebrating and informing participants, coaches, sponsors, strategic partners, donors, and the community.
- Create graphics, photography, video assets, and other visual materials to support marketing initiatives and campaigns.
- Support digital marketing efforts including donor onboarding, lead nurturing, digital advertising, and landing pages.
- Assist with management of external PR initiatives, media visits, and related communications activities.
- Database Management – 20%
- Maintain accurate donor, participant, and constituent records within CRM/database system (Pinwheel).
- Support data entry, list segmentation, reporting, and communication workflows.
- Ensure data integrity, confidentiality, and effective use of systems to support organizational goals.
- Development & Donor Support – 20%
- Support donor stewardship through acknowledgment letters, emails, and other communications? (as written) , - Assist with fundraising campaigns through email, digital outreach, and marketing support. - Track donations, generate reports, and maintain development records. - Provide administrative support for fundraising initiatives, events, and donor engagement activities.