Marketing Associate, Professional Marketing B2B
USA (Hybrid)
Posted 3 months ago
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Job Description
We are seeking a motivated and detail-oriented Marketing Associate, Professional Marketing to support healthcare provider–focused marketing initiatives. Reporting to the Marketing Manager, Professional B2B Marketing, this role will help execute multi-channel marketing programs that drive awareness, engagement, and adoption among key healthcare audiences including veterinarians, practice administrators, and clinical staff.
This is an excellent opportunity for an early-career marketer (2+ experience) who is eager to build expertise in B2B healthcare marketing, scientific communications, and professional education campaigns. The ideal candidate is highly organized, analytical, collaborative, and excited to contribute to our mission to Revolutionize Veterinary Medicine through evidence-based science and clinical care.
Key Responsibilities
Campaign & Program Support
- Support the execution of integrated marketing programs across digital, content, email, events/conferences, and clinical education campaigns.
- Assist in development and deployment of marketing materials including emails, landing pages, social content, brochures, case studies, and sales enablement tools.
- Coordinate timelines, approvals, and asset management to ensure projects are delivered on time and on brand.
- Support logistics and promotional efforts for conferences, webinars, and professional events.
- Assist in drafting and editing marketing content tailored to professional healthcare audiences (e.g., veterinarians, nurses, technicians, lab directors, industry partners).
- Collaborate with internal subject matter experts to translate clinical and scientific information into clear, engaging marketing materials.
- Help maintain consistency in brand messaging and ensure materials align with regulatory and compliance standards.
- Partner with Medical, Science, Training/Education, Innovation, and Referral Management teams to gather inputs and support campaign execution.
- Coordinate with external agencies and vendors for design, production, and digital implementation.
- Serve as a point of contact for day-to-day project communications and status updates.
- Track campaign performance metrics (email engagement, website traffic, event participation, lead generation, etc.).
- Assist in building dashboards and reports to measure program effectiveness.
- Provide insights and recommendations to optimize future marketing efforts.
- Maintain marketing calendars, project trackers, and asset libraries.
- Support budget tracking and invoice processing for assigned initiatives.
- Ensure marketing systems (CRM, marketing automation platforms) are updated accurately.
- Individual contributor role with close mentorship from the Marketing Manager.
- Opportunity to take ownership of defined projects and campaigns over time.
- Exposure to strategic planning, go-to-market execution, and scientific marketing within a professional healthcare environment.
- Experience: 2+ years of experience in marketing, communications, or related field (internships included).
- Interest in B2B, healthcare, veterinary, life sciences, or professional marketing environments.
- Strong organizational and project management skills with attention to detail.
- Analytical mindset and comfort working with performance data and metrics.
- Excellent written and verbal communication skills.
- Bachelor’s degree in Marketing, Business, Communications, Life Sciences, or related field.
- Experience with marketing automation, CRM, analytics, or ABM platforms (e.g., Salesforce, HubSpot, Marketo).
- Exposure to scientific, clinical, or technical marketing content.
- Familiarity with healthcare or veterinary industry audiences.
- Proficiency in Microsoft Office and marketing collaboration tools (e.g., Asana, Monday.com, or similar platforms).
- Be part of a mission-driven organization improving veterinary care and animal health at scale
- Competitive compensation and comprehensive benefits
- Flexible work arrangements (remote or hybrid)
- Opportunity to drive strategy and reputation for the organization
- Career growth within a globally recognized, mission-driven company
- Collaborative and inclusive culture
- This role is not open to receiving agency candidates and any contingent submissions will not be honored.
At NVA General Practice, we’re on a mission to give every pet their best life. Our network of neighborhood veterinary clinics partners with pet parents to deliver high-quality medicine and individualized care to ensure the health and happiness of each patient. We believe pets are family and deserve the best possible care—every day, at every stage of their lives.Since our founding nearly 30 years ago, we’ve channeled our passion and resources into improving the lives of animals and the people who love them. Today, we are a leading pet care provider with nearly 1,000 hospitals across the United States and Canada. Our dedicated team of over 25,000 members, including 5,000 veterinarians, cares for millions of animals annually through best-in-class medicine, products, and health services. Together, as one team, we’re shaping the future of general practice medicine. Learn more at https://gp.nva.com/
