Marketing Assistant, Dolce Vita

New York City, NY (On-site)

$26/hr – $30/hrEntry Level2+ years expFull time

Posted 4 hrs ago

Job Summary

Own end-to-end retail and wholesale marketing programs, driving 360 campaigns, brand consistency, assets, and partner coordination across Dolce Vita and DV.

Develop and execute 360 campaigns for launches
Coordinate with wholesale partners and key accounts
Analyze performance and inform future programs

Job Description

Responsibilities

Support the development of marketing plans and execution of 360° campaigns for new product launches and collections
Assist in maintaining brand consistency across all consumer touchpoints, ensuring alignment with brand guidelines and creative vision
Collaborate with Influencer, creative, PR, and social media teams to develop compelling content and storytelling initiatives
Monitor brand sentiment, industry trends, and competitive landscape to inform marketing strategies
Support Wholesale Marketing efforts across Dolce Vita and DV brands
Partner with the wholesale sales team to develop Coop marketing programs and materials for key accounts
Create and manage seasonal selling tools, digital assets and custom programming tailored to wholesale partners
Coordinate marketing support for key account activations and events
Track wholesale marketing performance and provide recaps and insights to inform future programs
Support the planning and execution of retail marketing initiatives, including in-store promotions, seasonal activations

Requirements

Bachelor’s degree in Marketing, Communications, Fashion Merchandising, or a related field
2–4 years of experience in-office marketing, preferably within the fashion, footwear, or lifestyle industry
Strong understanding of brand marketing principles and integrated marketing strategies
Experience working with wholesale or retail partners is a plus
Excellent written and verbal communication skills with a keen eye for detail
Highly organized with the ability to manage multiple projects and deadlines simultaneously
Proficiency in Microsoft Office Suite; experience with project management tools (e.g., Asana, Monday.com) preferred
Familiarity with digital marketing platforms, including email marketing tools, social media channels, and analytics dashboards

Benefits

health and dental insurance
life insurance
disability insurance
401K
paid holidays
a generous paid time-off policy
career opportunities within a dynamic team

Steve Madden

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001

Boston, Massachusetts, USA

2.2K employees (101 in marketing)

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