Responsibilities

• Analyzing marketing and business performance across brands using metrics like CPL, CPA, lead volume, ROAS, and margin, turning data into clear, actionable insights.
• Evaluating data quality, assumptions, and limitations to ensure your findings are accurate and defensible before sharing with stakeholders.
• Breaking down complex or ambiguous problems into clear analytical steps, selecting the right methods based on data, constraints, and business goals.
• Prioritizing and sequencing work across multiple stakeholders, balancing competing needs and recommending tradeoffs when needed.
• Building strong partnerships with stakeholders by consistently delivering high-quality, thoughtful analysis.
• Creating clear, concise data narratives that help stakeholders understand what matters and what actions to take next.
• Presenting insights and recommendations to marketing leadership with confidence and clarity.
• Building and maintaining dashboards and reports that are scalable, well-documented, and easy for stakeholders to use.
• Applying best practices in SQL, data modeling, and visualization to improve the quality and efficiency of analytics work.
• Using AI tools thoughtfully within your workflow, knowing when they add value and validating outputs before using them.

Requirements

• You enjoy solving complex problems and are comfortable working with ambiguous or incomplete information.
• You have strong analytical skills and can confidently work with both marketing and financial data.
• You communicate clearly and can translate data into insights that others understand and act on.
• You’re highly organized and able to manage multiple priorities and deadlines at once.
• You thrive in a fast-paced, collaborative environment where priorities can shift.
• You build strong relationships and earn trust through consistent, high-quality work.
• You’re comfortable working with tools like SQL, Tableau, and cloud data platforms such as Snowflake.
• You have experience analyzing marketing performance and connecting it to business outcomes.
• You’re curious and open to learning new tools, including AI, and can apply them thoughtfully in your work.
• You show up consistently and can be counted on to get the job done.