Market Director Marketing and Communications Central Valley at Dignity Health | Bakersfield, CA | $69/hr – $103/hr

Market Director Marketing and Communications Central Valley

Bakersfield, CA (Hybrid)

$69/hr – $103/hrSenior Level10+ years expFull time

Posted 6 months ago

Job Summary

Drive regional marketing and communications leadership in the Central Valley with a 7-person team and multi-hospital collaboration.

Own strategy development, execution, and cross-team alignment for local market priorities.
Must-have: 10+ years in marketing/communications with healthcare experience and 5+ years in management.
Standout: Director-level experience overseeing media relations, branding, and reputation across multiple hospitals.

Job Description

Responsibilities

Developing, shaping, and executing marketing and communication strategies and plans within the Central Valley Market.
Work with Market Executives and Hospital leadership teams to establish annual marketing and communications strategies aligned with local strategic plans and overall market priorities and services.
Lead a team of 7 Marketing and Communications staff to oversee functions including media relations, advertising, social media, internal communication, external communications, public relations, and brand/reputation management.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or related field.
Minimum of 10 years of experience in marketing and/or communications roles, preferably within the healthcare industry.
Minimum of 5 years of management experience.
Proven track record of success in developing and implementing strategic marketing and communications plans, including reputation management strategies.

Preferred

Significant marketing and/or communications experience at the Director level in the healthcare industry.

Benefits

Hybrid work schedule (4 days on-site, 1 day remote).
Sign-on bonus.
Relocation assistance.
Annual performance-based bonus program.
Annual employer contribution to retirement program (no employee contribution needed).
Medical benefits for the employee at no payroll deduction.
Paid Time Off (PTO).

Dignity Health

We provide quality, compassionate health care at more than 40 hospitals and care centers that are serving communities across California, Arizona and Nevada every minute of every day. And while not everyone may live near a major medical facility, Dignity Health is making health care more accessible by bringing resources closer to where people live and work. In urban and rural communities alike, residents of all ages and backgrounds have access to primary care, preventive treatment, clinical support, chronic disease management, trauma services, and a host of medical and therapeutic specializations. With several different ways to activate your search, let us help you to quickly and easily find an affordable, quality medical facility located close to where you need it, when you need it.

Founded in 1986

San Francisco, CA, US

31K employees (320 in marketing)

www.commonspirit.careers