Manager, Omnichannel Trade Marketing - Ulta

New York City, NY (Unknown)

$110K/yr – $150K/yrManager5+ years expFull time

Posted 5 days ago

Job Summary

Own end-to-end omnichannel execution and digital merchandising workstreams across retailer platforms, collaborating with Sales, Brand Marketing, and Trade Marketing to optimize campaigns, content, and CRM initiatives.

  • Drive omnichannel execution across digital and physical touchpoints
  • Lead digital merchandising and content updates for retailers
  • Partner across Sales, Brand Marketing, and Trade Marketing to optimize campaigns and reporting

Job Description

Responsibilities

  • Omnichannel Execution Execute retailer-specific omnichannel trade marketing plans across digital and physical touchpoints. Support implementation of retailer.com activation strategies aligned to brand priorities. Coordinate launch plans, seasonal campaigns, and key commercial moments. Retail Media & Digital Campaign Support Support execution of retail media campaigns across onsite and offsite channels. Track campaign performance across paid search, paid social, display, email, and emerging media. Assist in optimizing media placements based on performance insights. Digital Merchandising & Content Execution Manage execution of PDP updates, content uploads, and product launches across retailer platforms. Ensure accuracy, compliance, and brand consistency across digital shelf environments. Support merchandising updates that improve visibility and conversion. Omnichannel Activation Support Support development and execution of CRM, sampling, gifting, and traffic-driving initiatives. Assist in connecting digital campaigns with in-store or experiential activations. Support retailer-specific omnichannel initiatives in partnership with Trade Marketing teams. Performance Tracking & Reporting Monitor KPI performance across retailer.com ecosystems. Support reporting on sales, traffic, conversion, and media effectiveness. Identify execution gaps and opportunities for optimization. Cross-Functional Coordination Partner with Sales, Brand Marketing, Supply Chain, Education, and Retail Partners to ensure seamless execution. Coordinate timelines, assets, and deliverables across stakeholders.

Requirements

  • 5-7 years of experience in Ecommerce, Digital Marketing, Trade Marketing, Omnichannel Marketing, or Retail Marketing.
  • Experience supporting retail media, digital merchandising, or ecommerce execution.
  • Strong project management and organizational skills.
  • Analytical mindset with ability to interpret performance data.
  • Experience working with retailer.com platforms or digital commerce teams preferred.

Salaries

Posted range

$110K/yr – $150K/yr

Taken straight from the job posting.

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Manager, Omnichannel Trade Marketing - Ulta

Christian Dior · New York City, NY · Unknown