Manager, Merchandise & Brand Programs
USA (Unknown)
Salary Not AvailableSenior Level5+ years exp
Posted 8 days ago
Job Description
Responsibilities
- Merchandise Marketing
- Own the portfolio merchandise marketing calendar across all clubs and HSH
- Build and run product launch campaigns, including kit launches, seasonal collections, and club-specific releases
- Own product storytelling — why a piece exists and why a fan should want it
- Coordinate club-specific merchandise marketing so each market has what it needs at the right moment
- Sequence the calendar so launches and drops across clubs do not cannibalize each other
- Drops, Collaborations & Brand Programs
- Develop limited drops and collaborations with local artists, brands, and community partners
- Build brand program concepts that extend beyond product into fan identity and belonging
- Manage collaboration partners from concept through delivery, including approvals and brand fit
Requirements
- 5+ years of experience in merchandise marketing, retail marketing, brand marketing, or e-commerce.
- Demonstrated ownership of product launches end to end, from creative brief through post-launch performance read.
- Experience writing creative briefs and managing creative production against a fixed calendar.
- Comfort with sales data, including reading sell-through and margin and adjusting plans accordingly.
- Vendor management and cross-functional coordination experience.
- Strong writing instinct for product storytelling and brand voice.
- Familiarity with Shopify or a comparable e-commerce platform.
- Experience in sports, apparel, streetwear, or fan-goods categories, including drops or collaborations, is strongly preferred.
Preferred
- Experience in sports, apparel, streetwear, or fan-goods categories, including drops or collaborations, is strongly preferred.