Responsibilities

• Lead day-to-day execution of national marketing windows across channels such as technology, operations, communications — maintain status updates, track milestones, surface risks, and keep workstreams on schedule.
• Coordinate Digital and POS requirement gathering across all programs in each window, ensuring specs are complete and submitted on time and technical execution aligns to strategic and business intent.
• Support Communications Strategy: Partner with comms teams on internal, field, and franchisee-facing communications as it relates to national marketing updates. This includes drafting and approving copy for landing pages, memos, FAQs and presentations.
• Oversee publishing, reporting, and compliance — including process ownership for tracking and collaboration with field for enforcement.
• Support Measurement & Reporting: Support tracking and reporting of initiatives, compiling executional data and summaries for at-a-glance performance reviews of all programs.

Requirements

• 3–5 years of experience executing B2C marketing campaigns that drive business growth — ideally in QSR, retail, or a high-volume consumer brand
• Understanding of business, marketing, brand, creative, and media principles.
• Strong project management instincts who naturally tracks details, manages timelines, and keeps multiple workstreams moving simultaneously
• Experience working across cross-functional teams with multiple stakeholders and competing priorities
• Familiarity with how promotions work across digital, POS, media, and field channels
• Excellent communication and business acumen to partner with cross-functional teams.
• Self-starter with demonstrated strategic thinking and leadership skills.