Responsibilities

• Set standards and maintain enterprise marketing and digital foundation data definitions and performance reporting that helps teams understand trends, identify opportunities, and take action in support of the guest experience.
• Manage a team of 2-5 analysts or sr. analysts
• Define day-to-day work prioritization, process, technical requirements for development and enhancements
• Build and maintain foundational datasets used by analysts for both ad-hoc analysis and BI reporting
• Build and maintain automated enterprise reporting on marketing performance across all marketing channels, such as paid search and affiliates, and sales channels, such as stores and ecommerce.
• Set reporting framework and visualization standards for emotive data visualizations to track sales and performance
• Follow consistent standards for tracking marketing spend, execution and performance across attribution methods, marketing channel teams and finance groups
• Collaborate with technology to set operational best practices
• Lead root cause analysis related to insights identified by BI tools

Requirements

• Authorization to work in US is required for this role.

Preferred

• Acknowledge the presence of choice in every moment and take personal responsibility for your life.
• Possess an entrepreneurial spirit and continuously innovate to achieve great results.
• Communicate with honesty and kindness and create the space for others to do the same.
• Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Foster connection by putting people first and building trusting relationships.
• Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

Benefits

• Extended health and dental benefits, and mental health plans
• Paid time off
• Savings and retirement plan matching
• Generous employee discount
• Fitness & yoga classes
• Parenthood top-up
• Extensive catalog of development course offerings
• People networks, mentorship programs, and leadership series (to name a few)
• Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.