Manager, External Communications

Charlotte, NC (Hybrid)

$96K/yr – $192K/yrManager7+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own external storytelling and media relations to shape how the brand is seen, with a focus on pro active earned coverage, executive readiness, and rapid issue response.

  • Set external narratives that align with business wins and customer stories across trade, local, and business media.
  • Prepare leaders and spokespeople for interviews, and manage rapid responses during issues or crises.

Job Description

Responsibilities

  • This role follows a hybrid schedule, with 3 days onsite and 2 days remote per week
  • Develop and execute external communications strategies aligned to business priorities and brand reputation goals.
  • Write and manage a range of external communications materials, including press releases, key messages, media statements, case studies/testimonials, executive talking points, and other stakeholder-facing content.
  • Lead proactive media outreach across trade, local, and business media to elevate brand visibility and secure positive coverage.
  • Support media campaigns that strengthen awareness, credibility, and market positioning.
  • Prepare leaders and designated spokespeople for media interviews, including briefing materials, message development, and interview preparation.
  • Serve as a key partner in issues management by developing holding statements and supporting rapid, coordinated external responses when needed.
  • Monitor media coverage, industry news, and emerging issues to identify risks, opportunities, and timely communications needs.
  • Help translate business wins, customer success stories, and strategic milestones into compelling external narratives.
  • Build and maintain strong relationships with journalists, communications partners, and key external stakeholders.

Requirements

  • Bachelor’s degree
  • 7 + years of experience in external communications, public relations, and/or corporate communications

Nice to Have

  • Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or related field
  • Experience in HVAC, building systems, or industrial/B2B industries
  • Familiarity with media monitoring and analytics tools (e.g., Meltwater, Cision, Sprout)
  • Experience developing communications for investors, government stakeholders, or industry influencers
  • Experience supporting large-scale announcements (product launches, acquisitions, major initiatives)
  • Strong presentation and advisory skills, with ability to influence senior leaders

Benefits

  • Health Care Benefits: Medical, Dental, Vision; Wellness incentives
  • Retirement Benefits
  • Time off and Leave: Paid vacation days, up to 15 days; paid sick days, up to 5 days; paid personal leave, up to 5 days; paid holidays, up to 13 days; birth and adoption leave; parental leave; family and medical leave; bereavement leave; jury duty leave; military leave; purchased vacation
  • Disability: Short-term and long-term disability
  • Life Insurance and Accidental Death and Dismemberment
  • Tax-Advantaged Accounts: Health Savings Account; Health Care Spending Account; Dependent Care Spending Account
  • Tuition Assistance
  • Employee Assistance Programs
  • Wellness programs and voluntary benefits
Carrier logo

Carrier

3.6 Glassdoor

Carrier is a global leader in intelligent climate and energy solutions, pioneering sustainable innovations in climate technologies. Founded by Willis Carrier, the inventor of modern air conditioning, we have been shaping industries and enhancing lives for more than a century. With approximately 48,000 employees across 160 countries and more than 35 trusted brands, Carrier serves customers through four business segments: Climate Solutions Americas, Climate Solutions Europe, Climate Solutions Asia Pacific, Middle East & Africa and Climate Solutions Transportation. Our solutions enable healthier, more efficient and more sustainable environments in homes and buildings, and help ensure the safe transportation of food, medicine and vaccines. Grounded in our purpose—we continue to lead through relentless innovation and a deep commitment to customer success, delivering cutting-edge solutions that bring comfort, safety and sustainability to life. Carrier. For the World We Share.

Founded in 1902
Palm Beach Gardens, Florida, USA
22K employees (590 in marketing)
66% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
903.5K
Monthly Google Ads Budget
$106.9K
Traffic Source Mix
Search
47%
Direct
43.2%
Referral
7.3%
Social
1.7%
Paid
0.8%

Headcount Trend

Current headcount: ~21.6K

Marketing Team

Marketing Team Size
475 (2% of company)
Median Career Experience
15 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
7

Recent News