Manager, Celebrity & Influencer Relations at SHADOW | New York City, NY | $75K/yr – $95K/yr

Manager, Celebrity & Influencer Relations

New York City, NY (Hybrid)

$75K/yr – $95K/yrManager3+ years expFull time

Posted 3 months ago

Job Summary

Own influencer strategy and program execution for a client roster, shaping campaigns, negotiating deals, and building talent relationships.

Strategy: Develop tailored celebrity and influencer playbooks for each brand to drive relevance and impact.
Execution & Relationships: Lead pitches, negotiate deals, and maintain strong talent, manager, and agent networks.
Leadership & Measurement: Mentor juniors and track campaign results to prove impact across the agency.

Job Description

Responsibilities

Strategy: Develop celebrity and influencer strategies for SHADOWulness full client roster, thoughtfully tailoring each strategy to the unique needs and market position of that particular brand
Execute: Carry out strategies to fruition, ideating, pitching, selling-in and executing influencer and brand ambassador campaigns. You negotiate deals autonomously.
Measure Success: You always track and deliver results
Manage: You are mentoring and managing a junior team within the influencer division, but you are also working closely with account teams across the agency. You must know how to delegate, manage and inspire teams agency-wide.
Relationship Building: You are expected to continue cultivating relationships with talent, influencers, managers, agents, stylists and assistants

Requirements

3-6 years of agency or in-house experience working on talent and influencer-based initiatives
Direct experience in talent booking and contract negotiation
Rich relationships with talent, influencers, managers, agents, stylists and assistants
Social media fluency across all platforms with passion for entertainment industry and pop culture

Preferred

Experience dressing talent (bonus)
Excellent relationships with talent, managers, agents, stylists and assistants (bonus)
Experience with talent booking and contract negotiation (bonus)

Benefits

Medical + dental + vision insurance
Generous PTO and paid holidays
Dedicated mental health days
Unlimited sick time
401(k) retirement plan with matching
Pre-tax commuter and healthcare benefits
12 weeks paid leave for new parents
Individualized career mapping
Hybrid work schedule (1-3 days in office per week, depending on role)

SHADOW

SHADOW is a creative marketing and communications agency with integrated disciplines across media relations, influencer marketing, experiential and event production, social media management and content development. Using these services, we shape insights and ideas into stories, animate stories into moments and engineer moments into movements.We are also connectors – we create inter-client synergies to maximize opportunity as well as leverage industry relationships for introductions, partnerships, business development and more. With a robust portfolio of brand campaigns, cross-categorical experience, and a deep rolodex of industry relationships, we have captured the loyalty of some of the world’s most prestigious companies, including luxury and lifestyle brands, retailers, tech start-ups, publishers, personalities, non-profit organizations and hospitality groups. We are a New York-based agency, with a west coast presence made possible through our SHADOWest suite of services.

Founded in 2007

New York, New York, USA

324 employees (64 in marketing)

www.weareshadow.com