LN Media & Sponsorship || Sr. Brand Manager

New York City, NY (On-site)

$75K/yr – $78K/yrSenior Level7+ years expFull time

Posted 3 hrs ago

Job Summary

Own end-to-end sponsorship programs from planning to reporting, ensuring client satisfaction, strategic activation, and measurable results while coordinating with cross-functional teams and managing budgets and KPIs.

  • Own sponsorship lifecycle, from planning to reporting and optimization
  • Lead client strategy, activation, and relationship development
  • Measure results, optimize performance, and forecast financial health

Job Description

Responsibilities

  • Represents Live Nation with a commitment to integrity, respect for others, inclusivity, collaboration and professionalism.
  • Provides professional, responsive service to and communication with clients that ultimately exceeds expectations and builds trust between the client and Live Nation
  • Manages/Oversees the successful delivery of the full lifecycle of sponsorship programs including planning, execution, measurement, and reporting that optimizes client Net Promoter Scores (NPS) & sponsorship renewals
  • Supports or leads (depending on situational needs) key client meetings throughout the year (i.e., periodic status meetings, mid-campaign reviews, end of year recap/renewal discussions, etc…) to ensure alignment between LN & client on strategy, delivery and performance of partnership
  • Actively contributes to the planning and execution of key client activations across Live Nation assets including venues, festivals, promotions, media, hospitality, and content programs
  • Manage the financial health of sponsorship programs by forecasting precisely, partnering across teams to optimize spend and mitigate budget risks, and serving as the account lead to ensure accurate financial reporting and revenue recognition.
  • Supports the definition of program Key Performance Indicators (KPI) that Live Nation can directly impact and manages the measurement and optimization of those performance metrics
  • Explores and applies cutting-edge marketing trends, emerging technologies, and industry best practices to strategically enhance sponsorship programs and foster team-wide learning and development.
  • Meaningfully impacts department wide development initiatives that improve overall team efficiency and effectiveness
  • Develops and grows relationships with key Live Nation teams (i.e., Digital and Social Media, Promotions, Talent, Content Production, Legal, Finance, Research, etc.) to ensure the desired program delivery and results for clients

Requirements

  • 5-7 years of direct experience in brand or account management, client service, media, or entertainment, and/or marketing consulting, advertising or activation agencies
  • 1-3 years of employee and/or agency team management experience
  • Strong project management skills including ability to communicate, prioritize, manage, and organize simultaneous projects and deadlines
  • Excellent communication skills – written, verbal, presentation and visual storytelling
  • A proactive, collaborative, and organized working style
  • Excellent interpersonal skills for building relationships internally and externally
  • Track record of working with recognizable global brands and growing client relationships
  • Experience with marketing programs across physical and digital components preferred
  • Record of success building, selling, and delivering innovative marketing programs with measurable results
  • Knowledge of consumer and market research with ability to integrate sponsorship program recommendations, recaps and other client-oriented communications

Preferred

  • Experience with marketing programs across physical and digital components preferred

Benefits

  • HEALTH : Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
  • YOURSELF : Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
  • WEALTH : 401(k) program with company match, stock reimbursement program
  • FAMILY : New parent programs including caregiver leave, plus fertility, adoption, foster, or surrogacy support
  • CAREER : Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
  • OTHERS : Volunteer time off, crowdfunding match
Live Nation Entertainment logo

Live Nation Entertainment

3.9 Glassdoor

Recognized three years in a row by Great Place to Work® and named one of People Magazine’s Top 50 Companies that Care, Live Nation Entertainment is the global leader in live events and ticketing. With business operations and corporate functions across major divisions including Ticketmaster, Concerts, Media & Sponsorship and Artist Nation, we offer exciting opportunities across every discipline.Generous vacation, healthcare, and retirement benefits are just some of the perks we offer our full-time, global workforce. For any stage in your career, our benefits are designed to help you live life to the fullest. We offer student loan repayment, 6 months paid caregiver leave, Roadie Babies (bring your little ones & a caretaker on your work trips), Music@Home (cultivate your little ones music interest), and tuition reimbursement for ongoing career development. Plus, you'll have access to free concerts, festivals, and more through our exclusive employee ticket concierge.

Founded in 2005
Beverly Hills, California, USA
24K employees (4,901 in marketing)
76% recommend to a friend
81% CEO approval

Salaries

Posted range

$75K/yr – $78K/yr

Taken straight from the job posting.

See all Live Nation Entertainment salaries

Funding

Total Funding
$3.7B
Last Raise
$1.3B
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $1.3B
  • Dec 2024
    Post IPO Debt • $1B
  • Jan 2023
    Post IPO Debt • $900M

Traffic Signals

Monthly Visitors
101.6K
Traffic Source Mix
Search
46.3%
Direct
43.4%
Referral
7%
Social
2.8%
Paid
0.3%

Headcount Trend

Current headcount: ~23.6K

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LN Media & Sponsorship || Sr. Brand Manager

Live Nation Entertainment · New York City, NY · On-site