Responsibilities

• Build and deploy complex, multi-message marketing campaigns to global audiences using Iterable and supporting platforms.
• Execute audience syncing via segmentation tools and data warehouse queries.
• Own QA processes, ensuring campaigns meet lifecycle deployment standards before publication.
• Troubleshoot campaign issues independently including template rendering, audience targeting, event triggers, and delivery failures.
• Execute time-sensitive communications (SEV emails, compliance notices) with urgency and accuracy.
• Support international campaign execution across multiple locales, coordinating with localization teams.
• Coordinate with cross-functional partners (Product, Creative, Localization, Legal, Analytics, Engineering) to manage timelines and deliverables.
• Communicate proactively with stakeholders regarding campaign status, timelines, and blockers.
• Maintain channel health by enforcing guardrails, including frequency caps, suppression rules, and subscription compliance.
• Participate in triaging and resolving issues as they arise.

Requirements

• 5-7 years of experience in email marketing, campaign management, marketing operations, or lifecycle operations.
• Hands-on experience with ESPs/marketing automation platforms (Iterable strongly preferred; Braze, SFMC, or similar platforms are also acceptable).
• Experience with audience segmentation tools and data pipelines (CDPs, reverse ETL, or similar).
• Working knowledge of data warehouses (Snowflake, Hightouch, or similar) for audience queries.
• Strong understanding of customer/merchant lifecycles across all stages of the customer journey.
• Ability to work independently with minimal oversight in a fast-paced environment.
• Excellent attention to detail and strong QA instincts.
• Experience working cross-functionally with creatives, engineers, analysts, PMs, and marketing managers.
• Comfort with HTML (basic edits), Handlebars/template logic, and conditional content.
• Strong project management skills, with the ability to juggle multiple campaigns simultaneously.

Preferred

• Comfortable writing basic SQL queries.
• Experience with Snowflake, Looker, or Hightouch.
• Experience with A/B testing and experimentation.
• Familiarity with template management systems.
• Experience in a matrixed organization at scale (100M+ profiles).
• Experience handling urgent or time-sensitive communications in a high-stakes environment.
• Bachelor's degree (BS/BA) and a minimum of 5 years of experience in email marketing, campaign management, or operations.