Lead Digital Communications Consultant

Chicago, IL (Unknown)

$62K/yr – $136K/yrSenior Level5+ years expFull time

Posted 3 days ago

Job Summary

Own and drive the digital communications strategy for multiple audience segments, leading day-to-day execution and acting as the go-to expert for outbound digital channels.

  • Own the development and delivery of a digital communications strategy.
  • Oversee day-to-day operations of the digital communications team.
  • Serve as the go-to expert for outbound digital channels.

Job Description

Responsibilities

  • This position is responsible for the development and delivery of a digital communications strategy for one or more audience segments (member, employer, broker, or employee) which supports the enterprise business plan.
  • Implementing the determined strategy; handling the day-to-day operations of the digital communications development and delivery team;. And ensure realization of anticipated benefits can perform job with little or no oversight or guidance from manager.
  • Considered expert and/or go-to person for outbound digital channels.

Requirements

  • Bachelor’s degree and 5 years’ experience of diverse business and technology experience understanding of the business and industry the technology is supporting OR usability concepts and various qualitative and quantitative user research methodologies OR electronic marketing technology, customer relationship management (CRM), and integrated marketing strategies OR in a web production environment.
  • Understand the limitations of the platform when designing new features and enhancements.
  • Knowledge of current and emerging digital communications related technologies (i.e., Web 2.0)
  • Clear and concise verbal and written communication skills.
  • Leadership or Supervisory and problem-solving skills.
  • Personnel management and staff development skills with the ability to lead and motivate staff.
  • Organizational skills and attention to detail.
  • Project planning skills ability to manage multiple projects at one time.
  • Experience in building working relationships across all organizational levels.
  • Experience utilizing MS Office Products.

Preferred

  • Bachelor’s degree in marketing, Business Administration, Communications, or Informatics.
  • Knowledge of search engine optimization, tagging and source codes.
  • Health insurance, healthcare or other highly regulated industry experience is preferred.
  • Previous experience with Adobe Experience Manager Sites and Assets or similar content management system/digital asset manager

Benefits

Health Care Service Corporation logo

Health Care Service Corporation

3.9 Glassdoor

Health Care Service Corporation serves nearly 23 million people across the United States through its portfolio of health benefit solutions.HCSC provides health coverage options for employers large and small, individuals and families, and Medicare and Medicaid plans. HCSC also offers related health care products and services such as pharmacy solutions, life and dental insurance, and health data technology. A Mutual Legal Reserve Company, HCSC is an independent licensee of the Blue Cross Blue Shield Association.For nearly a century, we have enabled and coordinated the access to quality care for millions of members. Our experience and industry knowledge establishes a solid foundation for our future—driving innovations that further expand access, improve health outcomes, and reduce costs. Embedded within the fabric of how we operate is a deep sense of caring and commitment that informs how we serve our members, engage in local communities, and deliver positive change to the health care industry.As health care needs evolve, we leverage our portfolio of companies to deliver differentiated value to all industry stakeholders so that, together, we make more possible.Join HCSC and discover what new ways of thinking can mean for you, your community, our customers and our organization: HCSC.com/careers. We are an Equal Opportunity Employment / Affirmative Action employer dedicated to an inclusive, drug-free and smoke-free workplace. Drug screening and background investigation are required, as allowed by law. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability, or protected veteran status.Image(s) may have been created or enhanced using artificial intelligence tools.

Founded in 1936
Chicago, Illinois, USA
21K employees (679 in marketing)
73% recommend to a friend
76% CEO approval

Salaries

Posted range

$62K/yr – $136K/yr

Taken straight from the job posting.

See all Health Care Service Corporation salaries

Traffic Signals

Monthly Visitors
95.6K
Monthly Google Ads Budget
$2.3M
Traffic Source Mix
Search
25.5%
Direct
52.6%
Referral
15.3%
Social
5.8%
Paid
0.8%

Headcount Trend

Current headcount: ~20.8K

Recent News

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Lead Digital Communications Consultant

Health Care Service Corporation · Chicago, IL · Unknown