Responsibilities

• Support digital marketing efforts across multiple client accounts, including organic social media, paid campaigns, website updates and campaign reporting
• Assist in the execution of digital campaigns across platforms, including LinkedIn Ads, Meta, Google Search, Reddit and other emerging channels
• Assist in building and maintaining performance reports and dashboards across client work, including organic social media, paid media, web and SEO-related efforts
• Assist in analyzing campaign, website and user behavior data to identify trends, performance drivers and opportunities
• Help translate data into clear insights and actionable recommendations for clients
• Support website content updates and management across platforms such as WordPress and Webflow
• Assist with CRM workflows and campaign performance tracking
• Collaborate with account teams in brainstorming, campaign ideation and integrated client work
• Contribute to reporting and analysis for CURA’s own marketing performance and planning
• Assist with traditional media relations activities, including building media lists and crafting newsworthy pitches

Requirements

• Has an appetite and drive to always do more
• Is thorough and detail-oriented, particularly with spelling and grammar
• Has excellent writing, analytical and oral skills
• Has a professional demeanor and is a team player
• Works well under pressure in a fast-paced environment, juggling multiple projects at once while meeting deadlines
• Is extremely organized and able to manage time well
• Approaches projects with a can-do mindset, but will ask questions when they’ve exhausted other options
• Has a working knowledge of social media strategy for business
• Is curious, tech-savvy and comfortable learning new tools and platforms
• Is interested in digital marketing, communications, public affairs and/or health care
• Is proficient with the Microsoft Office Suite, including Word, Excel and PowerPoint

Preferred

• Graphic design experience and working knowledge of the Adobe Suite (InDesign, Photoshop, Illustrator, Premiere Pro)
• Government relations and public affairs experience
• Experience with digital marketing platforms and tools such as LinkedIn Ads, Meta, Google Search, Google Analytics 4, Looker Studio, Power BI, Hotjar, Brandwatch, ActiveCampaign, WordPress or Webflow
• Familiarity with AI tools such as ChatGPT, Claude or similar platforms