Responsibilities

• Go-to-market strategy
• Own the market map: segmentation, ICP definition, competitive positioning, and a defensible view of where agentic marketing is heading and where we should be standing when it arrives.
• Run the analyses that decide real things like pricing and packaging architecture, verticalization, partnership strategy, build/buy/partner calls.
• Turn it into a plan with numbers attached: targets, sequencing, and what we deliberately stop doing. You'll defend those docs in leadership meetings.
• Then decide where the funnel points and go create the demand yourself: account strategy, outbound thesis, partnerships, events, the content engine, and any unconventional play you can defend with a number.
• Budget and freedom to run experiments a forty-person marketing org would need a quarter to approve.
• Category design and the external narrative
• We're in a land grab for the language of this category. Whoever defines what "agentic marketing" means becomes the default answer.
• Own the external narrative as a strategic asset: positioning architecture, messaging hierarchy, proof points, and the point of view that makes a CMO reconsider how her team is organized.
• Take it to market at volume with video as the necessary instrument: product demos, customer stories, founder POV, launch moments, and the short-form cadence that compounds into distribution.

Requirements

• 2–4 years in top-tier strategy consulting, banking, PE/VC, or a strategy-and-ops seat at a fast-growing startup
• You've done strategy work at a high standard and you've been quietly frustrated that the execution went to someone else
• You make things. Video, decks, sites, prototypes, newsletters, a business, a club that outlived you
• Evidence you build and ship, not only advise
• Structured thinking under pressure
• Commercially wired
• You want to drive results for the business
• AI-native. Our own agents are part of how you'll work. This should already be true of you.
• Low need for process, high tolerance for ambiguity