Responsibilities

• Lead key brand-level initiatives, including: Website refresh and ongoing website management (shaping the narrative for product updates, market education, and awareness programs), while ensuring all content is built for SEO performance and inbound growth
• Social media channels optimization and updates (i.e. updated LinkedIn, post regularly, run digital campaigns, etc.)
• Development of executive-ready brand communications with compelling narratives that resonates with diverse global audiences (one-pagers, videos, sales materials, explainer content, case studies)
• Own and evolve API’s visual storytelling across digital, social channels, webinars and industry events
• Create high-impact presentations (PowerPoint mastery required) for leadership, clients, and industry events
• Develop and execute quarterly explainer videos to articulate product innovation and value propositions
• Ensure global brand consistency across airline, rail, cruise, and DPAX verticals
• API World & Event Marketing Execution
• Collaborate on overall strategy and execution of API World and key industry events
• Organize and manage audio/video production for stage presentations