Global Brand Director

Virginia Beach, VA (Hybrid)

$81K/yr – $101K/yrSenior Level10+ years expFull time

Posted 5 days ago

Job Summary

Own and lead global brand governance and integrated marketing initiatives, shaping strategy, stakeholder engagement, and cross-functional campaigns across the organization.

  • Define and evolve brand governance and standards
  • Align leadership priorities into measurable global programs

Job Description

Responsibilities

  • Brand Strategy & Governance
  • Champion and protect Operation Smile's global brand through consistent application of visual identity, messaging, positioning, and tone of voice.
  • Lead the evolution of the organization's brand governance framework to ensure consistency across all markets, audiences, and touchpoints.
  • Evaluate brand standards and recommend enhancements that strengthen brand relevance, differentiation, and impact.
  • Educate and influence stakeholders on the value of strong brand governance while driving adoption and alignment across the global network.
  • Stakeholder & Account Leadership
  • Serve as the primary lead between the Global Brand & Marketing function and key stakeholders across the organization.
  • Build trusted partnerships by translating strategic priorities into integrated marketing initiatives, communication, and engagement strategies.
  • Provide strategic counsel to senior leaders and stakeholders on brand, marketing, communications, and engagement strategies.
  • Align competing priorities and facilitate cross-functional collaboration to ensure organizational objectives and stakeholder needs are effectively balanced.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 10+ years of progressive leadership experience in brand management, marketing, communications, or agency environments.
  • Demonstrated success leading integrated marketing initiatives and managing complex, cross-functional stakeholder environments within global organizations.
  • Proven ability to influence senior leaders, build strategic partnerships, and drive organizational alignment across diverse teams and regions.
  • Experience overseeing agency partnerships, marketing operations, and integrated planning processes that deliver measurable business results.

Benefits

  • Meaningful Work - At Operation Smile, you will engage in meaningful work that transforms lives, providing essential medical care to children and contributing to global health and well-being.
  • A Brighter Future - Make saving for the future easy with Operation Smile’s 401(k) plan, featuring Safe Harbor and employer matching. Cha-ching!
  • Happy and Healthy - Kick back and relax with Operation Smile's all-in-one health plans! We've got your health, pharmacy, dental, and vision needs covered for you and your loved ones. No worries, just smiles!
  • Worry-Free Insurance - Enjoy true peace of mind with 100% paid premiums for life and AD&D insurances. We've got you covered, no matter what!
  • Take Your Time (Off) - Flexible time off and celebrate with company-paid holidays! More time for fun and relaxation.
  • Work it, Flex it - Enjoy flexible work arrangements that fit your lifestyle, with remote, on-site, and hybrid work arrangements.
  • Travel Minus Stress - See the world through our unique employee programs, which offer opportunities to participate in international medical trips, community outreach, and global health initiatives
OPERATION SMILE INC logo

OPERATION SMILE INC

We are a global nonprofit bridging the gap in access to essential surgeries and health care, starting with cleft surgery and comprehensive care. We provide medical expertise, training, research and care through our staff, volunteers and students, working alongside governments, nonprofits and health systems.

Founded in 1982
Virginia Beach, Virginia, USA
1.2K employees (55 in marketing)

Salaries

Posted range

$81K/yr – $101K/yr

Taken straight from the job posting.

See all OPERATION SMILE INC salaries

Marketing Team

Marketing Team Size
55 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
59.3K
Monthly Google Ads Budget
$10.5K
Traffic Source Mix
Search
35.2%
Direct
50%
Referral
10.2%
Social
2.8%
Paid
1.2%

Headcount Trend

Current headcount: ~1.2K

Recent News

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Global Brand Director

OPERATION SMILE INC · Virginia Beach, VA · Hybrid