Field Marketing Manager, Platforms and Devices Enterprise

District of Columbia, USA (Unknown)

$116K/yr – $166K/yrSenior Level4+ years expFull time

Posted 13 days ago

Job Summary

Own the end-to-end strategy and execution of P&D events and as a primary driver of awareness, demand, and adoption, collaborating with sales, product marketing, and customer engineering to craft content, oversee logistics and budget, and use data to optimize impact.

  • Lead strategy and calendar of tradeshows and events to drive demand and adoption.
  • Partner cross-functionally to create compelling content and experiences that accelerate pipeline.
  • Analyze performance and optimize the event program based on data and business impact.

Job Description

Responsibilities

  • Lead the strategy and execution of our presence at key industry tradeshows.
  • Develop and manage a calendar of scaled events, webinars, and conferences designed to drive awareness, demand, and adoption of the P&D product portfolio for end users and IT and security professionals.
  • Partner with cross-functional teams (sales, product marketing, and customer engineering) to create compelling event content and experiences that accelerate demand for our portfolio of P&D products.
  • Oversee event logistics, budget, and agency relationships to ensure flawless execution and a positive return on investment.
  • Analyze event performance and use data-driven insights to optimize our event strategy and demonstrate business impact.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in B2B marketing, field marketing, or technology marketing.
  • Experience managing events, digital campaigns, and partnerships.

Preferred

  • Experience working with enterprises, Information Technology Decision Makers (ITDMs), C-level executives (CxOs), and sales.
  • Experience working with and managing external agencies and vendors
  • Understanding of the AI/generative AI landscape and its applications in enterprises.
  • Demonstrated ability to build relationships with external partners, media publications, and industry associations.
  • Excellent project management skills with the ability to manage multiple complex workstreams (digital and physical) simultaneously.
  • Strong communication and presentation skills, with the ability to translate complex technical concepts into compelling stories for varied audiences.
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Google

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Mountain View, California, USA
325K employees (114,305 in marketing)

Salaries

Posted range

$116K/yr – $166K/yr

Taken straight from the job posting.

See all Google salaries

Funding

Total Funding
$26.1M
Last Raise
$25M
Series Unknown, 27 years ago

Funding History

  • Jun 1999
    Series Unknown • $25M
  • Nov 1998
    Angel • $1M
  • Aug 1998
    Pre Seed • $100K

Traffic Signals

Monthly Visitors
83.9B
Monthly Google Ads Budget
$59.2M
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~325.4K

Recent News

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Field Marketing Manager, Platforms and Devices Enterprise

Google · District of Columbia, USA · Unknown