Responsibilities

• Research, source, and secure event opportunities throughout California, including health fairs, community festivals, schools, pet adoptions, cultural and faith-based gatherings, trade shows, sponsorship opportunities, and professional networking events.
• Own event logistics end to end: registration, booth space, signage, giveaways, materials, scheduling, setup, and breakdown.
• Represent BANA LAW in person as the face of the firm, engaging the public warmly and professionally and explaining how we help injured people.
• Capture leads at every event using a consistent intake-friendly process, and hand qualified prospects to our intake team promptly for follow-up.
• Build and maintain a network of referral relationships with medical providers, community leaders, and allied professionals.
• Track event performance and report on what is working: leads generated, cost per event, cost per lead, referral relationships built, and downstream signed intakes.
• Coordinate with our internal marketing function to keep messaging, branding, and materials consistent across every appearance.
• Locate and secure speaking opportunities for attorneys.
• Operate at all times within the California Rules of Professional Conduct governing attorney advertising and client solicitation. This role generates awareness and leads; case sign-ups are routed through the firm's standard intake process, not closed in the field.

Requirements

• 2+ years in event marketing, field marketing, community outreach, business development, or a comparable role where you owned outcomes.
• A demonstrated ability to source opportunities independently and follow through on logistics without hand-holding.
• Strong interpersonal skills and genuine comfort approaching strangers and starting conversations.
• Excellent organization and the discipline to track and report results.
• Reliable transportation, a valid California driver's license, and willingness to travel throughout California, including some evenings and weekends when events demand it.

Preferred

• Experience in legal, healthcare, insurance, or another services industry that markets to consumers.
• Bilingual ability, particularly Spanish, given the communities we serve.
• An existing network of community or referral contacts in our markets.
• Familiarity with CRM or lead-tracking tools.