Responsibilities

• As a key member of the Shark Brand Marketing team, you will support products across beauty and home categories by contributing to creative, social-first marketing initiatives and supporting product launches that build brand awareness and consumer engagement.
• You will gain hands-on experience in campaign planning, influencer and creator engagement, sampling strategy, event support, and sales enablement while collaborating closely with cross-functional teams to execute insight-driven, culturally relevant programs.
• Coordinate consumer research activities to gather actionable insights for product development and marketing
• Review and provide feedback on marketing collateral across retailer, web, and social platforms to ensure brand alignment
• Create and update packaging, instruction manuals, and quick start guides, collaborating cross-functionally for approvals
• Analyze the competitive landscape and support the development of strategic marketing plans
• Manage product samples for photoshoots, PR initiatives, and media events to support key marketing moments
• Prepare for and participate in team meetings and executive reviews, contributing to cross-functional alignment
• Maintain and update category databases such as NPD to support data-driven decision making
• Support the day-to-day management of external agencies, ensuring timely and effective deliverables

Requirements

• Education: Must be currently enrolled in an associate's, bachelor's, master's, or doctorate program, or have graduated within the past year
• Must be able to work a full-time, 40-hour-per-week schedule with a minimum of 3 days per week onsite in Needham, MA
• Prior internship or professional experience on a Brand Marketing or Brand Management team is strongly preferred
• Embraces change, collaborates well, has an open mind and passion to learn
• Thrives in a fast-paced environment
• Ability to prioritize tasks across multiple teams and programs
• Excellent communication (oral and written) skills
• Keen attention to detail and organization
• Analytical mindset and adeptness in problem-solving
• Curious, creative and flexible with demonstrated ability to work in a fast-paced environment

Benefits

• medical insurance
• health savings account (HSA) with company contribution
• sick time
• company holidays
• employee product discount
• product testing opportunities
• referral bonuses
• and more