Responsibilities

• Design and direct the overarching global communications strategy to support new product launches, hero products, and key brand moments.
• Lead, mentor, and develop a team of communications professionals, fostering a collaborative, high-touch, and winning team culture.
• Set the strategic direction for the company’s makeup portfolio reputation and media efforts, securing buy-in from senior management and brand leaders.
• Oversee the development and management of the global communications budget, ensuring optimal allocation of resources and ROI.
• Lead the global awards strategy, identifying and pursuing opportunities to recognize brand excellence and product innovation.
• Act as a senior liaison with top-tier US and international media, leveraging executive-level relationships to create significant brand opportunities.
• Guide the team and PR agency to pitch and secure major feature stories that articulate the brands' core narratives and innovation.
• Oversee executive positioning, identifying and preparing brand leaders for high-profile interviews, speaking engagements, and media appearances.
• Ensure the makeup brands are at the forefront of cultural conversations, strategically aligning with relevant moments and trends.
• Lead the communications strategy and execution for all philanthropic initiatives across the makeup brands, driving awareness and engagement.