Responsibilities

• Lead all on-site activation activities, ensuring flawless execution of The Porch touring footprint
• Direct local labor teams during load-in, setup, operation, and teardown of the Gorilla Cube XL activation environment
• Ensure all activation assets are assembled correctly, safely, and according to brand standards
• Serve as the first point of arrival and final point of departure for each activation
• Maintain activation readiness and prevent operational disruptions that could impact scheduled event execution
• Lead, motivate, and coach Brand Ambassadors and event hosts throughout each activation
• Conduct pre-event briefings and communicate program objectives, engagement expectations, and compliance requirements
• Monitor performance throughout the event and provide real-time coaching to maintain a high-quality consumer experience
• Foster a professional, energetic, and brand-aligned event atmosphere
• Serve as the primary on-site liaison between the program, venue personnel, and retail partners

Requirements

• 3+ years of experience leading touring, experiential, mobile marketing, or multi-market activation programs
• Experience managing Brand Ambassadors, event staff, and local labor crews in live event environments
• Strong leadership, organizational, and problem-solving skills
• Experience serving as the primary point of contact for clients, venues, or external partners
• Proven ability to manage multiple priorities in fast-paced environments
• Experience handling compliance procedures, promotional controls, inventory accountability, and event reporting
• Willingness and ability to travel extensively, including weekends and extended event schedules
• Valid driver's license with a satisfactory driving record

Preferred

• Experience within regulated industries such as tobacco, alcohol, cannabis, or similar categories
• Mobile marketing, trailer activation, or touring event experience
• Familiarity with age-verification technology and compliance systems
• Experience utilizing field reporting, CRM, or event management platforms
• Ability to lift and move activation materials weighing up to 50 pounds
• Ability to stand and walk for extended periods during activation events
• Ability to work outdoors in varying weather conditions
• Ability to travel frequently and work evenings, weekends, and event-based schedules

Benefits

• Travel Perks: Travel is a key part of this role. You'll support activations across multiple markets and be present for setup and teardown. Company-paid travel benefits include lodging, airfare (when applicable), mileage reimbursement, and a daily per diem.
• What You Can Expect From 2020 Companies We welcome every voice, and we are committed to building a truly inclusive environment where your differences are not just welcomed, they are celebrated. We are always identifying opportunities to encourage our team to be their authentic selves, while working to provide a best-in-class experience for our employees. Whether that’s paid holidays, long-term career pathing options, personal development opportunities or professional stretch assignments, you can expect 2020 Companies to support you.
• 2020’s Commitment We are committed to creating a diverse and inclusive organization and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other dimensions of identity.