Etch Service Business and Marketing Manager (E5)

Santa Clara, CA (On-site)

$163K/yr – $224K/yrSenior Level10+ years expFull time

Posted 5 days ago

Job Summary

Own and drive the service product strategy and lifecycle for Etch service offerings, shaping roadmaps, go-to-market plans, pricing, and cross-functional execution across regions.

  • Own business performance, forecasting, and ROI analysis for assigned service products.
  • Lead strategic customer engagements and cross-functional programs to accelerate adoption and value realization.

Job Description

Responsibilities

  • Define and execute business and marketing strategies for assigned Etch service products, programs and market segments.
  • Identify market opportunities and future customer requirements through analysis of customer roadmaps, technology transitions, installed-base data, service entitlements and competitive dynamics.
  • Translate customer and market requirements into service product requirements, portfolio priorities and multiyear roadmap recommendations.
  • Lead the development of product requirements, business cases, value propositions, pricing strategies and go-to-market plans for new and existing service offerings.
  • Influence service product roadmap decisions based on customer value, strategic differentiation, business potential, financial returns and execution feasibility.
  • Manage assigned service offerings across the product lifecycle, including concept development, introduction, commercialization, growth, optimization and end-of-life planning.
  • Own business performance for assigned service products, including bookings, revenue, adoption, penetration, profitability and customer value realization.
  • Develop financial models, forecasts and investment recommendations that support annual operating plans and long-range business strategies.
  • Create customer-facing positioning and value messaging that clearly communicates productivity, availability, yield and cost-of-ownership benefits.
  • Partner with regional sales, field service and account teams to identify opportunities, enable value-based selling and accelerate customer adoption.

Requirements

  • Bachelor’s degree in Engineering, Business, Marketing or a related field.
  • 10 to 15 years of relevant experience in semiconductor equipment, semiconductor manufacturing, product management, service marketing, business development or a related commercial function.
  • Demonstrated experience developing product strategies, roadmaps, business cases and commercialization plans.
  • Experience translating customer requirements and market insights into differentiated products, services or business opportunities.
  • Strong financial and analytical capabilities, including forecasting, pricing, profitability analysis and return-on-investment assessment.
  • Demonstrated ability to lead complex cross-functional initiatives in a global, matrixed organization.
  • Excellent written, verbal, presentation and stakeholder-management skills.
  • Travel: Yes, up to 20%
  • Relocation Eligible: Yes

Preferred

  • Master’s degree, MBA or advanced technical degree.
  • Experience with semiconductor Etch technologies, wafer-fabrication equipment or equipment service operations.
  • Experience with managed services, performance-based services, equipment lifecycle solutions, refurbishment offerings or digital service products.
  • Experience supporting strategic semiconductor customers and leading executive-level customer engagements.
  • Experience using installed-base, service-entitlement, operational and financial data to identify and prioritize growth opportunities.

Benefits

  • At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits.
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Applied Materials

Applied Materials is the leader in materials engineering solutions that are at the foundation of virtually every new semiconductor and advanced display in the world. The technology we create is essential to advancing AI and accelerating the commercialization of next-generation chips. At Applied, we push the boundaries of science and engineering to deliver material innovation that changes the world.We look forward to engaging with you on compelling topics about the semiconductor industry. We want to hear from you, but offensive comments that create an unpleasant environment for our community will be removed. Thanks for your understanding.

Founded in 1967
Santa Clara, California, USA
30K employees (686 in marketing)

Salaries

Posted range

$163K/yr – $224K/yr

Taken straight from the job posting.

See all Applied Materials salaries

Marketing Team

Marketing Team Size
531 (2% of company)
Marketing Roles Posted (Last 30 Days)
7

Traffic Signals

Monthly Visitors
321.4K
Traffic Source Mix
Search
37.6%
Direct
41.9%
Referral
11.2%
Social
6.2%
Paid
3%

Headcount Trend

Current headcount: ~29.6K

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