Responsibilities

• The Enrollment Communications Specialist will interface directly with various offices within the Division of Enrollment – which includes financial aid, registrar, and undergraduate admissions – as well as other areas of the University, to develop creative and compelling ways to share important information with prospective students and influencers as well as current and former students.
• The Enrollment Communications Specialist will assist with efforts to plan and implement our communications strategy for students throughout the enrollment lifecycle, including outreach to prospective students, applicants, school counselors, student supporters, enrolled students, and alumni.
• The Enrollment Communications Specialist will be responsible for managing various time-limited and ongoing communications projects as well as recommending communications tactics to connect to the division’s mission, goals, and priorities.
• Managing social media for the Undergraduate Admissions Office (UAO).
• Supporting the implementation of our video strategy and managing individual video projects.
• Coordinating new print projects and annual updates for existing print collateral across the division.
• Generating content for prospective student marketing, including current student profiles, blogs, and other content as needed.
• Assisting with yield communications.
• The Enrollment Communications Specialist will also learn how to build emails and queries in UAO’s Slate instance.

Requirements

• Bachelor’s degree in Communications, English, Journalism, Public Relations, or a related field and at least 2 years or more of relevant experience, or equivalent combination of education and experience.
• Problem-solving skills and the ability to navigate challenges and obstacles effectively.
• Ability to multitask, prioritize, and meet deadlines.
• Experience with social media marketing and knowledge of current social media trends and best practices.
• Must be able to work both independently and collaboratively.
• Ability to provide exceptional service to partners.
• Ability to learn and apply institutional brand standards consistently.
• Excellent verbal and written communication skills.
• Experience incorporating the perspectives of multiple communities.
• Demonstrate understanding and operate in compliance with federal, state and university data privacy and security regulations, policies, and best practices relating to the access and use of student records.

Preferred

• Experience in a higher education setting.
• Experience with social media management tools.
• Experience in Slate CRM.
• Experience with video projects for use across various communications channels.
• Strong research and analysis skills.
• Candidate must be willing and able to work select evenings and weekends.

Benefits

• Hybrid work arrangement: This position is eligible for a hybrid work arrangement. Employees typically perform this role remotely 1 day per week and on-campus 4 days per week. The university reserves the right to modify, suspend, revoke or terminate the hybrid work arrangement at any time.
• Cornell receives national recognition as an award-winning workplace for our health, wellbeing, and sustainability.
• Our benefits programs include comprehensive health care options, generous retirement contributions, access to wellness programs, and employee discounts with local and national retail brands. We invite you to follow this link to get more information about our benefits: Understand Your Benefits | Working at Cornell .
• Our leave provisions include health and personal leave, three weeks of vacation and 13 holidays: Martin Luther King, Jr. Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving and the day after, and an end of the year winter break from December 25-January 1. To offer greater flexibility for observing faiths and traditions we also offer two additional floating holidays. Learn more about our generous leave provisions: Holiday and Accrued Time Off | Working at Cornell
• Cornell's impressive educational benefits include tuition-free Extramural Study and Employee Degree Program, tuition aid for external education, and Cornell Children's Tuition Assistance Program. Learn more about our extensive educational benefits: Education Benefits | Working at Cornell
• Follow this link to learn more about the Total Rewards of Working at Cornell: Total Rewards | Working at Cornell .