Director, US Communications (Product, Pipeline and Patient)

Philadelphia, PA (On-site)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 1 month ago

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Job Summary

Own the strategic execution of multinational pharma communications, translating complex science into clear narratives, while co-managing a global media and internal-communications engine and shaping executive visibility.

  • Strategy & Leadership: shape integrated campaigns across assets, launches, and disease education
  • Execution Excellence: drive multi-channel content, budget ownership, and real-time risk signaling
  • External Engagement: build spokespeople and manage external voice with advocacy and media partners

Job Description

  • Co-lead integrated communications strategies across portfolio brands, late-stage assets, and launches aligned with business priorities and audience data
  • Act as the central point of accountability for asset-level communications across media, digital, internal, and stakeholder channels
  • Translate complex scientific and business narratives into compelling storytelling for senior leaders
  • Drive end-to-end execution of communications plans with budget management and measurable impact
  • Lead development of high-quality multi-channel content (earned media, social, executive platforms, internal comms) with digital-first and AI-enabled approaches
  • Use data, social listening, and AI-driven insights to refine messaging and anticipate risks in real time
  • Generate sustained visibility across traditional and digital media around product milestones and disease awareness
  • Build and strengthen external voice by developing spokespeople and enhancing executive visibility across platforms
  • Partner with advocacy groups, media, and external stakeholders for disease education and unbranded engagement
  • Develop internal communications strategies that engage employees and support change management

GSK

3.9 Glassdoor

We are uniting science, technology and talent to get ahead of disease together.Our community guidelines: https://gsk.to/socialmedia

Founded in 2000
London, England, United Kingdom
91K employees (5,300 in marketing)
78% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$21.7K
Traffic Source Mix
Search
48.4%
Direct
36.4%
Referral
9.7%
Social
4%
Paid
1.3%

Headcount Trend

Current headcount: ~91.1K

Marketing Team

Marketing Team Size
4,348 (5% of company)
Marketing Roles Posted (Last 30 Days)
4