Director, SocialNew New York, NY

New York City, NY (On-site)

$140K/yr – $155K/yrDirector/Executive8+ years expFull time

Posted 10 days ago

Job Summary

Lead and own paid social performance across multiple clients, shaping strategy, reporting, and team development while coordinating with cross-channel efforts.

  • Own KPI achievement and deadlines
  • Develop POVs and client narratives
  • Manage and mentor a direct report team

Job Description

Responsibilities

  • Drive performance for paid social campaigns and amaze our clients, both by meeting their targets and creating insightful narratives
  • Design and author overall team strategy and media approach to paid social management across multiple clients and business objectives
  • Ensure reporting of social performance to clients is of a high standard and build a narrative for the development of the account
  • Ensure best practices are met across all sectors of paid social planning and buying, as well as knowledge sharing across teams
  • Build strong relationships with platform reps and identify partner vendors for future collaboration
  • Manage and develop direct reports and be responsible for complete team development
  • Be a point of escalation, identifying and resolving problems in a client-centric environment and coordinating efforts across the team
  • Manage achievement of KPIs and deadlines
  • Understanding the client’s overall business objectives and translating them into paid social strategy; Coordinate social strategy with other media channels and find areas for cross channel collaboration
  • Day-to-day management and coordination of advertising spend you’re responsible for, including working with channel specialists on strategy, insights, optimizations, and improvements

Requirements

  • A degree from a well-regarded college or university. STEM degrees are preferred.
  • 8+ years of hands-on experience in management of the buying, strategy, and execution of highly data-driven performance and brand Paid Social campaigns, ideally in a digital agency environment
  • 4+ years of experience managing direct reports; experience managing large teams is a plus
  • A firm understanding of how Paid Social works with Display Media, Paid Search, SEO, Mobile, Organic Social, etc
  • Fluency with analytics, attribution and measurement systems
  • Experience running B2B campaigns on social channels such as LinkedIn and Meta
  • Experience contributing to new business pitches, while showcasing an agency’s differentiators and core value proposition
  • Experience auditing a clients social channels
  • Broad range of experience managing paid social across every level of the marketing funnel and a variety of verticals

Preferred

  • Experience working directly with data scientists is a plus
  • Experience multi-tasking in a fast-paced environment is a plus

Benefits

  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave
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Known

Known is built on a foundation of two decades of data science, advanced analytics and pioneering technology, all of which power our acclaimed strategy and world-class creative teams. We’re setting a new standard for modern marketing by leveraging the most sophisticated end-to-end operating system for the most innovative brands in the world. The result? Marketing that is predisposed to succeed and scientifically optimized to profoundly impact our clients’ businesses. We do what we do in the most efficient, effective and transparent ways -- and we have a lot of fun doing it, together.

New York, New York, USA
341 employees (87 in marketing)

Salaries

Posted range

$140K/yr – $155K/yr

Taken straight from the job posting.

See all Known salaries

Traffic Signals

Monthly Visitors
12.6K
Monthly Google Ads Budget
$5.3K
Traffic Source Mix
Search
37.9%
Direct
45.7%
Referral
8.1%
Social
6.8%
Paid
1.2%

Headcount Trend

Current headcount: ~341
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Director, SocialNew New York, NY

Known · New York City, NY · On-site