Responsibilities

• Build, evolve and lead a team of engagement and social media experts within the Cloud Marketing team.
• Set strategy around activation including playbooks and best practices to extend the power of your team across all Cloud Marketing initiatives.
• Build and steward a portfolio of agency and activation partners to deliver exceptional programs on behalf of our brands.
• Develop tools and resources to ensure that Cloud Marketing programs remain on the forefront of global and local cultural trends, and harness those trends to our advantage.
• Work with internal partners and specialists to define and operationalize a social, influencer and activation measurement practice.

Requirements

• Bachelor's degree in Marketing, Business Administration, related field, or equivalent practical experience
• 15 years of experience in marketing, brand activation or consumer business management
• Experience with planning, analytics, deployment, and measurement across Social, Influencer, and Activation channels
• Experience developing breakthrough Social, Influencer, and Activation campaigns for brand(s)

Preferred

• Experience working in an “AI First” enterprise technology setting and operating in a global role/on a global scale
• Experience creating campaigns that drive engagement and tap into the cultural conversation
• Ability to influence at all levels and work effectively across functions and geographies
• Demonstrated ability to analyze and distill data (including market and user behavior) into actionable insights and relevant opportunities
• Track record of building strong global brands
• A track record of delivering highly successful campaigns at a large or global scale