Responsibilities

• Lead, mentor and develop the InnoVision PR team, establishing high standards for strategy, writing, media relations, responsiveness and execution.
• Develop comprehensive public relations strategies that support each client’s larger marketing and business objectives.
• Consistently secure earned media coverage in meaningful local, regional and national outlets , including major publications and influential trade and industry media.
• Pursue both consumer and sophisticated business media, including opportunities within legal, healthcare, financial, investment and business publications.
• Understand the unique sensitivities involved in representing law firms, medical organizations and companies communicating with investors or raising capital.
• Identify compelling stories and creative PR opportunities rather than waiting for clients to hand us something newsworthy.
• Develop and maintain strong relationships with journalists, editors, producers and other media professionals across multiple industries.
• Create strong media angles, pitches, press releases, media alerts, talking points and other communications.
• Lead press conferences, major announcements, media events and other earned-media initiatives.
• Prepare executives, attorneys, medical professionals and other spokespeople for interviews and media appearances.

Requirements

• What matters most to us is ability, leadership potential and results.
• You may already be a Director, or you may be an exceptional Senior PR Manager, Account Supervisor or similar professional who is ready for the opportunity to take the next major step in your career.
• You should have a demonstrated ability to earn meaningful media coverage and understand what it takes to move a story from an idea to an actual placement. Experience with legal PR, healthcare or medical communications, investor relations, financial media or capital-raise communications is highly desirable.
• The right person will be a strong leader and mentor, an exceptional writer and communicator, naturally curious, highly organized and persistent. You should be comfortable interacting with senior executives and clients and able to quickly understand businesses and industries that may be entirely different from one another.
• You should be able to sit across the table from an attorney, physician, entrepreneur, investor or consumer-brand executive, quickly understand their business and determine what story is worth telling, who needs to hear it and how to get it in front of them.
• Great PR requires both strategy and hustle . You need the judgment to recognize a strong story and the persistence, creativity and relationships to get that story heard.

Preferred

• Knowledge of crowdfunding and the communications strategies surrounding crowdfunding campaigns is a definite plus.

Benefits

• InnoVision also offers a strong benefits package and an environment where talented people have the opportunity to take on greater responsibility as they demonstrate what they can do.