Responsibilities

• Develop PR strategy: Lead integrated communications strategies across earned media, celebrity, creator, and influencer relations. Ensure programs are executed effectively, driving measurable results and client KPIs.
• Manage client relationships: Serve as a trusted strategic advisor to clients, building strong partnerships, identifying opportunities, and ensuring exceptional service and results.
• Lead media and talent engagement: Leverage and expand relationships with journalists, creators, celebrities, agents, managers, and cultural influencers to secure meaningful media coverage, thought leadership opportunities, and strategic partnerships.
• Drive campaign impact: Develop creative, culturally relevant campaigns that integrate media relations, talent partnerships, and influencer engagement to advance client goals and elevate visibility.
• Oversee team performance: Coach, mentor, and develop team members while serving as a subject matter expert in communications strategy, media relations, and talent partnerships. Where necessary, also support Associate Directors on client management, project leadership, and KPI delivery.
• Ensure excellence in execution: Provide strategic oversight and quality control across accounts, ensuring all client deliverables, media outreach, and communications materials meet Elle's standards of excellence.
• Lead account operations: Oversee project management and cross-functional collaboration across all assigned accounts to ensure work is delivered on time, on budget, and aligned with client objectives.
• Support agency growth: Partner with agency leadership on business development, proposal creation, strategic workforce planning, and identifying opportunities for agency and client growth.
• Contribute thought leadership: Stay ahead of trends across media, entertainment, creator marketing, culture, and social impact, bringing fresh insights and strategic perspective to clients and the agency.

Requirements

• 8-10+ years of experience in public relations, communications, or integrated marketing, preferably within an agency environment.
• Strong experience leading both earned media and celebrity/influencer relations programs.
• Established relationships with journalists, producers, talent representatives, creators, influencers, and entertainment industry contacts.
• Experience working with nonprofits, foundations, mission-driven brands, entertainment talent, or social impact campaigns.
• Proven ability to develop integrated strategies that combine media, talent, and cultural influence to drive results.
• Experience managing clients, leading teams, and mentoring talent.
• Strong strategic thinking, communication, presentation, and project management skills.
• A passion for social and environmental impact and a desire to help organizations tell stories that matter.

Benefits

• comprehensive benefits package
• supportive, collaborative culture that prioritizes well-being and professional growth