Director Public Relations (E6135) at IEEE | Piscataway, NJ

Director Public Relations (E6135)

Piscataway, NJ (Hybrid)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 3 months ago

Job Summary

Shape IEEE’s public narrative by owning enterprise media strategy, executive media performance, and cross‑unit storytelling to position IEEE as a trusted authority on technology and societal impact.

Thought leadership and trendspotting: identify expert voices and timely angles that showcase IEEE as a forward‑looking standard‑setter.
Executive media readiness and clear messaging: prepare leaders for interviews with strong talking points and media frameworks.
Reporter relationships and story creation: build broad media outreach across lifestyle, business, and general outlets to extend reach beyond tech press.

Job Description

Responsibilities

Enterprise Media Strategy — Develop and execute a proactive media strategy that increases IEEE’s visibility and positions the organization as a leading voice on technology, innovation, and societal impact.
Executive Media Relations and Media Training— Lead media engagement for IEEE’s Executive Director, Presidents, and senior leaders; prepare briefings, talking points, and message frameworks.
Media Outreach — Build and maintain strong relationships with reporters and editors across lifestyle, business, and general‑interest outlets to broaden IEEE’s reach beyond traditional technology press.
Thought Leadership Development — Identify and elevate IEEE experts as authoritative voices on emerging trends, standards, and innovations.
Trendspotting & Story Identification — Monitor the news cycle and cultural landscape to uncover opportunities where IEEE can contribute insight, even when the story is not immediately obvious.
Enterprise Collaboration — Partner with Organizational Units to support priority initiatives, align messaging, and coordinate enterprise‑level media opportunities.
Message Development — Craft and refine media messages, Q&As, and positioning statements that reflect IEEE’s voice and strategic priorities.
Measurement & Reporting — Track media performance, sentiment, and impact; provide insights that inform strategy and demonstrate value.

Requirements

Bachelor's degree or equivalent experience Req
10-15 years Experience in media relations, public relations, or strategic communications. Req
Demonstrated success securing coverage in top‑tier business, lifestyle, and general‑interest media.
Strong relationships with reporters and editors across multiple beats.
Proven ability to identify compelling story angles and develop narratives from complex or technical subject matter.
Experience supporting senior executives and preparing leaders for interviews and public appearances.
Exceptional writing, pitching, and message‑development skills.

Preferred

Master's or other advanced degree
Agency experience is a plus
Technology background or familiarity with innovation ecosystems is helpful but not required
Experience in global or mission‑driven organizations is a plus

IEEE

IEEE is the world’s largest technical professional organization and is a public charity dedicated to advancing technological innovation and excellence for the benefit of humanity. IEEE and its members inspire a global community through its highly cited publications, conferences, technology standards, and professional and educational activities. IEEE is the trusted “voice” for engineering, computing and technology information around the globe.For information about the IEEE - visit http://www.ieee.org.

Piscataway, New Jersey, USA

15K employees (1,243 in marketing)

www.ieee.org