Director of Product Marketing

London, UK

Salary Not AvailableDirector/ExecutiveFull time

Posted 3 weeks ago

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Job Summary

Own the PMM vision for Perk’s platform, shaping market narrative, GTM for launches, and competitive intelligence while building a scalable PMM team that enables revenue wins and cross-functional alignment.

  • Platform narrative and messaging: Craft positioning and the why Perk story from website to sales deck.
  • GTM strategy and launches: Lead end-to-end plans for new products and major launches.
  • Revenue enablement and cross-functional: Align with Revenue and Sales Enablement to raise win rates and launch effectiveness.

Job Description

Responsibilities

  • The platform narrative: Own how the market understands Perk. That means the core messaging architecture, how we position the T&S platform against the alternatives, and the "why Perk" story that runs from the website to the pitch deck to the sales conversation.
  • Go-to-market and launches: Own the end-to-end GTM strategy for new products and major launches.
  • Market and competitive intelligence: Build a best-in-class intelligence capability: competitive analysis, win/loss, customer research, and market signals.
  • Revenue enablement: Partner closely with Revenue leadership and the sales enablement team, to improve win rates, platform attach, sales confidence, and launch effectiveness.
  • Team and function: Lead and develop the PMM team, create the operating rhythms and quality standards that allow the function to scale, and establish PMM as one of the company's most trusted strategic partners.

Requirements

  • You've spent meaningful time in B2B SaaS and you have a track record of building positioning that earns internal trust and wins externally.
  • You know how to build a differentiated position.
  • You understand the strategic choices that determine where a product competes and why it wins, and you can distill a technically complex platform into a story that lands clearly with a senior finance buyer.
  • You thrive on understanding the buyer, the market, and the competitive picture inside out.
  • You get into the detail because you want to, and you want to be the person in the room who knows this space better than anyone.
  • You think commercially and use data to make decisions. You've built repeatable operating models, and you're as comfortable challenging a product roadmap priority as writing the launch brief.
  • You're highly influential and a strong communicator. You bring people with you across Product, Revenue, and Marketing - building alignment through the strength of your ideas -and you take communication seriously, owning the process end to end from how a message is crafted to how it lands across the organisation.
  • You're an AI-first operator. You use AI to change how the work gets done: faster research, stronger competitive analysis, higher-quality outputs.

Benefits

  • Receive competitive compensation and equity ownership in Perk
  • Rest and recharge with 25 days of annual leave plus bank holidays
  • Take control of your physical health with private medical cover and voluntary dental insurance from Bupa, and discounted gym memberships with GymFlex
  • Plan for your future with our qualifying earnings company pension plan with Aviva
  • Know that your loved ones are protected financially through your Life Insurance if the worst were to happen
  • Rest assured that you’re covered by income protection in case you experience a long-term sickness or absence
  • Leverage tax-efficient cycle and electric car schemes with Cycle2Work & Octopus
  • Join our unforgettable Perk events, including our spectacular annual summer party
  • Always feel supported with Spring Health, our market-leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones
  • Focus on your family with 12-16 weeks’ paid parental leave
Perk logo

Perk

The intelligent platform for travel and spend.Time-consuming bookings, endless approvals, hundreds of receipts: Perk is made to erase the work behind the work that is costing your business trillions and draining your teams of morale and productivity. At Perk, we call it shadow work.By automating bookings, expenses, and invoice processing, Perk takes care of shadow work so your teams can get down to business—all while keeping you in control. Founded in 2015, we’re trusted to power real work by over 10,000 companies worldwide, including Wise, On Running, and Breitling, and backed by first-class investors, such as SoftBank, Kinnevik, Felix Capital, Target Global, LocalGlobe, Spark Capital, and Noteous Partners.Work with Perk, and unlock the full potential of your people and your business.

Founded in 2015
Boston, Massachusetts, USA
2K employees (87 in marketing)