Director of Product Marketing, Monetization

District of Columbia, USA (Hybrid)

$131K/yr – $272K/yrDirector/ExecutiveFull time

Posted 2 weeks ago

Job Summary

Owns market intelligence, customer listening programs, and go-to-market strategy to shape product positioning, messaging, and launches across cross-functional teams.

  • Define growth opportunities through customer insights.
  • Lead cross-functional enablement and launch execution.
  • Align messaging and value proposition with customer goals.

Job Description

Responsibilities

  • Customer Listening and Market Signals: Seek market intelligence signals and lead customer listening strategies and execution to identify growth opportunities, investment priorities, and inform the product roadmap.
  • Determine areas of market research and create deep collaboration with the field to connect with clients and understand their needs.
  • Understand competitors’ strengths and weaknesses, Microsoft’s competitive positioning, and anticipate the business implications.
  • Provide subject matter expertise when developing insights from market or user research, competitive analyses, and industry trends.
  • Synthesize and articulate customer feedback, mobilizing internal teams to address it.
  • Product Positioning, Value Proposition and Messaging: Lead the creation of a differentiated value proposition that aligns with customer goals.
  • Drive the development of product positioning and value proposition pillars with tangible proof points and crisp messaging, aligned across stakeholders.
  • Write thought leadership stories that position Microsoft as a leader in the AI grounding space.
  • Clearly articulate our product story in blog posts and tentpole event presentations for marquee product launches.
  • Go-to-Market: Lead v-teams and direct marketing strategies for effective product releases, maximizing adoption and customer satisfaction.

Requirements

  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
  • OR equivalent experience.

Preferred

  • Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business
  • OR equivalent experience.
  • Proven track record in applying different customer listening approaches to inform and influence product development.
  • Experience cultivating trust-based relationships directly with senior-level leaders internally.
  • Solid product positioning and value proposition development skills, with experience in leading differentiated value propositions and translating complex features into compelling narratives.
  • AI Native: Experience in creating agents and using AI to execute workflows and raise the bar for what Marketing teams can deliver.
  • Understanding of the AI infrastructure services landscape, including the use of agent-to-agent protocols and APIs.
  • Category development: experience defining or driving demand for a new category of products. Experience bringing disruptive products to market.
  • Experience marketing to developers and enterprise customers.

Benefits

  • Certain roles may be eligible for benefits and other compensation.
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Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

Founded in 1975
Redmond, Washington, US
237K employees (11,715 in marketing)

Salaries

Posted range

$131K/yr – $272K/yr

Taken straight from the job posting.

See all Microsoft salaries

Funding

Total Funding
$1M
Last Raise
$1M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Jan 2020
    Post IPO Equity
  • Sep 1981
    Series Unknown • $1M

Traffic Signals

Monthly Visitors
1.3B
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
33.6%
Direct
56.9%
Referral
7.3%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~225.8K

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Director of Product Marketing, Monetization

Microsoft · District of Columbia, USA · Hybrid