Director, Performance Marketing - Unannounced ARPG Mobile Game
Scopely
USA (Remote)
$160K/yr - $230K/yrIn-houseFull-timeDirector/executive8+ years exp.
2 days ago
Director of Performance Marketing
Dallas, TX (Remote)
$170K/yr – $195K/yrDirector/Executive8+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own Karbon’s paid media and AI driven growth engine end to end, from search and social to agentic discovery, with tight sales and RevOps alignment and AI supported experimentation that moves pipeline and revenue.
- Paid media ownership: SEM, paid social, programmatic, with AI bidding, audience modeling, and CRO-ready optimization.
- AI-enabled measurement and optimization: attribution, forecast driven planning, and revenue connection across channels.
- Site and ecosystem leadership: GEO/AEO/AEO plus agentic search, personalization, and on-site engagement to accelerate conversions.
Job Description
Responsibilities
Karbon
4.7 Glassdoor
Karbon is the collaborative practice management platform for accounting firms. It brings your team, clients, systems, and data together in one place, significantly improving visibility, efficiency, and connectivity no matter where your people are located.
Founded in 2014
Sausalito, California, USA
354 employees (24 in marketing)
93% recommend to a friend
94% CEO approval
Traffic Signals
Monthly Visitors
677.1K
Monthly Google Ads Budget
$36.8K
Traffic Source Mix
Search
22%
Direct
72.3%
Referral
4.4%
Social
0.4%
Paid
0.8%
Headcount Trend
Current headcount: ~354
Marketing Team
Marketing Team Size
12 (3% of company)
Median Career Experience
19.5 years
Median Tenure
1.9 years
Funding
Total Funding
$102.3M
Last Raise
$10.5M
Series Unknown, 2 years ago
Funding History
- Sep 2023Series Unknown • $10.5M
- Feb 2022Series B • $66M
- Aug 2021Debt Financing • $5M
