Director of Performance Marketing

Dallas, TX (Remote)

$170K/yr – $195K/yrDirector/Executive8+ years expFull time

Posted 4 months ago

Job Summary

Own Karbon’s paid media and AI driven growth engine end to end, from search and social to agentic discovery, with tight sales and RevOps alignment and AI supported experimentation that moves pipeline and revenue.

  • Paid media ownership: SEM, paid social, programmatic, with AI bidding, audience modeling, and CRO-ready optimization.
  • AI-enabled measurement and optimization: attribution, forecast driven planning, and revenue connection across channels.
  • Site and ecosystem leadership: GEO/AEO/AEO plus agentic search, personalization, and on-site engagement to accelerate conversions.

Job Description

Responsibilities
Karbon logo

Karbon

4.7 Glassdoor

Karbon is the collaborative practice management platform for accounting firms. It brings your team, clients, systems, and data together in one place, significantly improving visibility, efficiency, and connectivity no matter where your people are located.

Founded in 2014
Sausalito, California, USA
354 employees (24 in marketing)
93% recommend to a friend
94% CEO approval

Salaries

Posted range

$170K/yr – $195K/yr

Taken straight from the job posting.

See all Karbon salaries

Funding

Total Funding
$102.3M
Last Raise
$10.5M
Series Unknown, 2 years ago

Funding History

  • Sep 2023
    Series Unknown • $10.5M
  • Feb 2022
    Series B • $66M
  • Aug 2021
    Debt Financing • $5M

Traffic Signals

Monthly Visitors
677.1K
Monthly Google Ads Budget
$36.8K
Traffic Source Mix
Search
22%
Direct
72.3%
Referral
4.4%
Social
0.4%
Paid
0.8%

Headcount Trend

Current headcount: ~354

Recent News

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Director of Performance Marketing

Karbon · Dallas, TX · Remote