eos was founded on an innovative and entrepreneurial spirit that revolutionized how we experience daily beauty routines.eos is a beauty brand that turns the everyday into refreshing moments of awesome. we aim to drive everyday experiences forward, creating the joy that beautifully designed, expertly crafted products can bring to peoples’ lives. from our iconic lip balm to our cult-favorite shave cream, eos products create delight where there was once utility, happiness where there was only function.