Director of Marketing

West Miami, FL (Hybrid)

$120K/yr – $150K/yrDirector/Executive5+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end marketing strategy and execution across paid media, SEO, content, social, and brand partnerships, driving lead generation and online visibility.

  • Oversee paid search, social, and display campaigns; optimize performance and reporting.
  • Lead SEO, website management, and content marketing in alignment with product launches.

Job Description

Responsibilities

  • Develop and implement comprehensive marketing strategies that align with business goals and objectives.
  • Paid Search & Digital Advertising (Google & Meta)
  • Plan, execute, and optimize paid media campaigns across Google Ads, Meta (Facebook/Instagram), and YouTube.
  • SEO & Website Management.
  • Oversee SEO strategy (on-page, off-page, and technical) to increase organic visibility.
  • Manage website content, updates, and landing pages for lead generation and conversion.
  • Collaborate with web developers and vendors to maintain a fast, user-friendly, and brand-aligned site.
  • Social Media & Reputation Management.
  • Manage FEI’s official presence on Facebook, Instagram, LinkedIn, and YouTube.
  • Plan and schedule engaging social campaigns aligned with institutional goals.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field (Master’s preferred).
  • 5+ years proven leadership leading a marketing team.
  • 5+ years of hands-on digital marketing experience (Google & Meta Ads required).
  • Proven success managing SEO, PPC, and social campaigns with measurable results.
  • Experience managing websites (WordPress or similar CMS).
  • Familiarity with education or service-based industries preferred.
  • Excellent writing, communication, and project management skills.

Benefits

  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance
FLORIDA EDUCATION INSTITUTE logo

FLORIDA EDUCATION INSTITUTE

3.2 Glassdoor

Florida Education Institute is a higher education company based out of 5818 Sw 8Th St, Miami, FL, United States.

Founded in 1994
Miami, Florida, USA
40 employees (3 in marketing)
1% recommend to a friend

Salaries

Posted range

$120K/yr – $150K/yr

Taken straight from the job posting.

See all FLORIDA EDUCATION INSTITUTE salaries

Marketing Team

Marketing Team Size
2 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3K
Monthly Google Ads Budget
$1.3K

Headcount Trend

Current headcount: ~40
FLORIDA EDUCATION INSTITUTE logo

Director of Marketing

FLORIDA EDUCATION INSTITUTE · West Miami, FL · Hybrid