Director of Growth Marketing

Fort Lauderdale, FL (On-site)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead growth marketing for a mission-driven nonprofit to increase awareness, engagement, acquisition, and retention.

  • Own growth marketing strategy and multi-channel campaigns to drive awareness and donor engagement.
  • Must-have: proven digital growth marketing track record and performance optimization.
  • Standout: strong storytelling focus aligned with mission and faith-driven leadership.

Job Description

Lead growth marketing for a mission-driven nonprofit to increase awareness, engagement, acquisition, and retention.

  • Own growth marketing strategy and multi-channel campaigns to drive awareness and donor engagement.
  • Must-have: proven digital growth marketing track record and performance optimization.
  • Standout: strong storytelling focus aligned with mission and faith-driven leadership.

Responsibilities

  • Lead a comprehensive growth marketing strategy to increase awareness, engagement, acquisition, and retention
  • Design and execute multi-channel campaigns (digital, social, email, and traditional)
  • Identify and test new growth channels including digital advertising, partnerships, and content marketing
  • Oversee website optimization, SEO/SEM, and content strategy
  • Drive lead generation through high-performing campaigns
  • Optimize conversion pathways across the donor and engagement journey
  • Lead marketing automation strategy (HubSpot preferred) across the full lifecycle
  • Ensure seamless integration with donor CRM (Virtuous or similar)
  • Establish KPIs, dashboard, and reporting to track performance
  • Champion storytelling that honors dignity, reflects our mission, and communicates transformation
  • Model Christ-like leadership, fostering a culture of encouragement, accountability, and purpose

Requirements

  • Agreement with and commitment to uphold the 4KIDS Statement of Faith, mission, and core values
  • Proven track record in digital growth marketing
  • Strong background in marketing analytics and performance optimization
  • Experience with marketing automation platforms (HubSpot preferred)
  • Demonstrated leadership and ability to execute both strategically and tactically
  • Ability to manage multiple priorities in a fast-paced environment
  • Bachelor's degree
  • 7-10 years of marketing experience, including 3-5 years in a leadership role
  • Experience in nonprofit or mission-driven organization preferred

Benefits

  • Certified Best Christian Workplace for 9 years in a row
  • Excellent benefit package (medical/dental/life/disability insurance and retirement plan with match provided)
  • Excellent vacation and holiday benefits
  • Great staff culture and amazing workplace environment
  • You won’t just grow campaigns-you’ll help grow hope. This is an opportunity to use your skills to make a lasting, eternal impact in the lives of children and families
4KIDS logo

4KIDS

4KIDS is propelled by the vision of a home for every child. Whether that is a child removed from their home for the first time, siblings who need to stay together, a young mom in a unplanned pregnancy who needs a refuge, a young adult who needs a place to belong, or a child who needs therapy to heal from trauma, 4KIDS is there with hope, homes, and healing The 4KIDS team brings hope to babies, kids, teens, and young adults by providing safe and secure environments for healing, equipped parents and caregivers who are trained to love kids from hard places, essential resources to meet their physical needs, nurturing counsel to help them thrive, and a renewed sense of value in their hearts.In 1997, 4KIDS was started to pursue the vision of a home for every child in crisis. Today, our staff has grown to nearly 150 committed individuals across Broward, Palm Beach, the Treasure Coast, Southwest Florida, and Miami.

Founded in 1997
Fort Lauderdale, Florida, USA
285 employees (22 in marketing)

Traffic Signals

Monthly Visitors
12.4K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~285

Marketing Team

Marketing Team Size
20 (7% of company)

Funding

Total Funding
$560K
Last Raise
$350K
Grant, 7 months ago

Funding History

  • Aug 2025
    Grant • $350K
  • May 2025
    Grant • $200K
  • Apr 2020
    Grant • $10K