Director of Growth Marketing at 4KIDS | Fort Lauderdale, FL

4KIDS

Director of Growth Marketing

Fort Lauderdale, FL (On-site)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 5 months ago

Job Summary

Lead growth marketing for a mission-driven nonprofit to increase awareness, engagement, acquisition, and retention.

Own growth marketing strategy and multi-channel campaigns to drive awareness and donor engagement.
Must-have: proven digital growth marketing track record and performance optimization.
Standout: strong storytelling focus aligned with mission and faith-driven leadership.

Job Description

Lead growth marketing for a mission-driven nonprofit to increase awareness, engagement, acquisition, and retention.

Own growth marketing strategy and multi-channel campaigns to drive awareness and donor engagement.
Must-have: proven digital growth marketing track record and performance optimization.
Standout: strong storytelling focus aligned with mission and faith-driven leadership.

Responsibilities

Lead a comprehensive growth marketing strategy to increase awareness, engagement, acquisition, and retention
Design and execute multi-channel campaigns (digital, social, email, and traditional)
Identify and test new growth channels including digital advertising, partnerships, and content marketing
Oversee website optimization, SEO/SEM, and content strategy
Drive lead generation through high-performing campaigns
Optimize conversion pathways across the donor and engagement journey
Lead marketing automation strategy (HubSpot preferred) across the full lifecycle
Ensure seamless integration with donor CRM (Virtuous or similar)
Establish KPIs, dashboard, and reporting to track performance
Champion storytelling that honors dignity, reflects our mission, and communicates transformation
Model Christ-like leadership, fostering a culture of encouragement, accountability, and purpose

Requirements

Agreement with and commitment to uphold the 4KIDS Statement of Faith, mission, and core values
Proven track record in digital growth marketing
Strong background in marketing analytics and performance optimization
Experience with marketing automation platforms (HubSpot preferred)
Demonstrated leadership and ability to execute both strategically and tactically
Ability to manage multiple priorities in a fast-paced environment
Bachelor's degree
7-10 years of marketing experience, including 3-5 years in a leadership role
Experience in nonprofit or mission-driven organization preferred

Benefits

Certified Best Christian Workplace for 9 years in a row
Excellent benefit package (medical/dental/life/disability insurance and retirement plan with match provided)
Excellent vacation and holiday benefits
Great staff culture and amazing workplace environment
You won’t just grow campaigns-you’ll help grow hope. This is an opportunity to use your skills to make a lasting, eternal impact in the lives of children and families

4KIDS

4KIDS is propelled by the vision of a home for every child. Whether that is a child removed from their home for the first time, siblings who need to stay together, a young mom in a unplanned pregnancy who needs a refuge, a young adult who needs a place to belong, or a child who needs therapy to heal from trauma, 4KIDS is there with hope, homes, and healing The 4KIDS team brings hope to babies, kids, teens, and young adults by providing safe and secure environments for healing, equipped parents and caregivers who are trained to love kids from hard places, essential resources to meet their physical needs, nurturing counsel to help them thrive, and a renewed sense of value in their hearts.In 1997, 4KIDS was started to pursue the vision of a home for every child in crisis. Today, our staff has grown to nearly 150 committed individuals across Broward, Palm Beach, the Treasure Coast, Southwest Florida, and Miami.

Founded in 1997

Fort Lauderdale, Florida, USA

285 employees (22 in marketing)

www.4KIDS.us