Director of Growth and Lifecycle Marketing

USA (Hybrid)

$160K/yr – $190K/yrDirector/Executive7+ years expFull time

Posted 8 hrs ago

Job Summary

Own the end-to-end customer lifecycle at Cambium, from strategy to results, including retention, expansion, and cross-brand movement, while partnering with Sales and Supply to shape the customer experience and leading the playbook for acquisitions and onboarding of new and acquired customers.

  • Own lifecycle programs and cross-functional execution
  • Drive acquisition onboarding and post-acquisition integration
  • Measure retention and engagement to inform strategy

Job Description

Responsibilities

  • Own lifecycle for Cambium: you build the strategy and ultimately own the results, including retention, expansion, and how customers move across our product range and our brands.
  • Partner with Sales and Supply on the customer experience: Build the programs, pressure-test them in live accounts, and change them the moment a customer tells you they're wrong.
  • Define and run our customer marketing playbook for acquisitions: M&A is a big part of how Cambium grows, and every company we buy comes with its own customers. You own how they're brought into Cambium and what they hear from us, and you run the playbook for the next deal.
  • Scale from the 10k foot view down to the minutiae: what share of customers come back within a year, and what's the number we plan against? Why did this account go quiet in March? Why is this HubSpot workflow firing twice, and what's the fix?

Requirements

  • 7+ years in marketing at high-growth startups, with real ownership of retention, lifecycle, or growth somewhere in that time.
  • Something you can point to that didn't exist before you: a function, a program, a system, built from close to nothing, as a team lead or a senior IC.
  • Experience at a high-growth startup, where you built things before there was a process for them.
  • Deep proficiency in HubSpot or an equivalent customer engagement tool (Braze, Iterable, Klaviyo) and hands-on with AI and automation tools. You build it yourself.

Preferred

  • Experience in physical products, construction, or building materials, or any industry where the buyer is a professional with a project.
  • Experience integrating an acquired company's customers or CRM.
  • Early-stage experience where you built the lifecycle stack rather than inheriting one.

Benefits

  • Equity options package
  • Flexible PTO
  • 401k matching
  • Comprehensive medical, dental & vision insurance
  • Work with an incredibly smart, diverse, climate mission-driven team
  • An opportunity to play a core role in defining our fast-growing company
  • Volunteer tree planting days
Cambium logo

Cambium

Cambium: Global Construction Recruitment.What makes you happy? What makes you feel alive?When you are doing what makes you happy, quality filters into everything that you do. Studies show that mastery, autonomy and purpose are the three pillars of work satisfaction, motivation and happiness in what you do. This in turn leads to the maximum quality of output.Are you doing what you’re best at and do you have real decision-making power to direct your work and your future? Take a moment to consider – what purpose does your work serve? Who does it serve? Do you feel that your career has real purpose? Ask yourself – why do you do what you do? These are the core questions upon which base our consultancy, our advice and our work.It is also from this foundation of aliveness that every person can magnify and maximise their positive impact on the world around them. Everyone within your sphere of influence will benefit greatly from the vast and powerful benefits of you doing what makes you happy – from your family, to your colleagues and friends, to your clients and customers.Once you know what you want, well; we have built careers around making these things happen for people.So we ask again; what makes you feel alive?

Founded in 2019
GBR
4 employees

Salaries

Posted range

$160K/yr – $190K/yr

Taken straight from the job posting.

See all Cambium salaries

Marketing Team

Median Tenure
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