Responsibilities

• Manage the enterprise and its lines of business’ reputation management strategy, ensuring preparedness and a timely response to high-impact issues and crises.
• Develop and execute crisis communications plans, including scenario planning, playbooks, and real-time response.
• Build and maintain relationships with key journalists, editors, and industry influencers to strengthen media presence.
• Advise senior leadership on reputational risk, corporate positioning, executive visibility, and emerging issues.
• Identify and advance thought leadership opportunities across media, events, and speaking engagements.
• Draft press releases, articles, executive remarks, media statements, and issue responses.
• Anticipate and analyze media and industry trends to inform proactive communications strategies.
• Partner cross-functionally with legal, compliance, risk, government affairs, investor relations, human resources, and business leaders to align messaging and protect reputation.
• Monitor and analyze media coverage, sentiment, and emerging risks; adjust strategies accordingly.

Requirements

• Bachelor’s degree in communications, public relations, strategic marketing, or related field, or equivalent experience
• 15 years of experience in media relations, public relations, or crisis communications
• Experience managing high-profile reputational issues and sensitive situations
• Experience developing and executing strategic communications plans at enterprise and business levels
• Experience in earned media, message development, and issues management
• Skilled in writing, editing, and translating business priorities into compelling narratives
• Knowledge of media dynamics, crisis response protocols, and reputation management strategies
• Proficient in Microsoft Office (Word, Excel, PowerPoint)

Preferred

• Experience supporting executive communications and visibility strategies
• Experience working in highly regulated industries or complex corporate environments