Director, Communications (Executive Social Media)

Bentonville, AR (On-site)

$110K/yr – $220K/yrDirector/ExecutiveFull time

Posted 7 days ago

Job Summary

Own and shape the CEO's external narrative and executive presence across platforms, leading strategy, content, and podcast initiatives.

  • Lead CEO social strategy across platforms to advance Walmart’s priorities.
  • Create social-first content and podcast initiatives that translate complex topics into engaging formats.
  • Leverage analytics and cross-functional collaboration to refine strategy and executive communications.

Job Description

Responsibilities

  • Lead CEO social strategy: Develop and manage the CEO’s social presence across platforms, building an authentic voice that advances Walmart’s priorities and reputation.
  • Create social first content: Develop compelling posts, video and other content that makes complex topics accessible, relevant and human.
  • Manage the CEO’s podcast: Manage editorial strategy, guest development, production, distribution and promotion.
  • Shape executive social strategy: Partner across Communications to coordinate executive voices and enterprise moments.
  • Use insights and trends: Apply analytics, cultural trends and platform developments to continually strengthen strategy.
  • Support CEO communications: Develop briefings, scripts, talking points and other executive content.

Requirements

  • Bachelor’s degree in Communications, Public Relations, Business, or related field and 5 years’ experience in public relations, communications, or relevant area OR 7 years’ experience in public relations, communications, or relevant area.
  • 2 years’ supervisory experience or experience leading cross-functional teams.
  • Significant experience building social media strategy and executive presence for a CEO, senior executive or other high-profile leader.
  • Deep understanding of major social platforms, audience expectations and emerging content formats.
  • Exceptional writing and editorial skills, with the ability to capture and adapt an executive’s voice across formats.
  • Experience developing podcasts or recurring audio/video content.
  • Strong strategic judgment, executive presence and discretion.
  • Experience using analytics and audience insights to improve performance.
  • Ability to connect content to broader communications priorities and influence across a complex organization.
  • Ability to thrive in a fast-moving environment; travel up to 10%.

Preferred

  • experience working as a staff member of a government official
  • Master's degree in Journalism, Communications, Public Relations, or related field
  • Working in a global environment

Benefits

  • Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
  • compensation:[
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Walmart

With approximately 255 million customers and members visiting more than 10,500 stores and numerous eCommerce websites in 19 countries, Walmart is uniquely positioned to serve customers how, when and where they want. Formed in 2021, Walmart Data Ventures unlocks the full value of Walmart’s first-party data, delivering actionable, customer-centric insights through Scintilla, our integrated insights ecosystem. Scintilla is now available in the U.S., Mexico, and Canada, offering Merchants and brands a comprehensive solution to make informed business decisions in today’s dynamic retail environment. The name ‘Scintilla,’ derived from the Latin word for ‘spark,’ embodies the power of a single insight to ignite transformative ideas. Even the smallest, most granular data point can drive decisions that create meaningful impact. Scintilla empowers businesses to turn insights into action, optimizing every touchpoint along the customer journey—from home to store—and the product journey—from source to shelf. At Walmart Data Ventures, our mission is to deliver value to customers, suppliers, merchants, and store operators by bridging insights with actionable strategies that enhance the retail experience.

Founded in 2021
Bentonville, Arkansas, USA
288 employees (21 in marketing)

Salaries

Posted range

$110K/yr – $220K/yr

Taken straight from the job posting.

See all Walmart salaries

Marketing Team

Marketing Team Size
8 (3% of company)
Median Career Experience
6 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
7

Traffic Signals

Monthly Visitors
6.8K
Traffic Source Mix
Search
29.1%
Direct
46.7%
Referral
6%
Social
17.2%
Paid
1%

Headcount Trend

Current headcount: ~288

Recent News

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Director, Communications (Executive Social Media)

Walmart · Bentonville, AR · On-site