Responsibilities

• Set the strategic direction for campaign production across franchises, translating Brand & Creative objectives into departmental goals, action plans, and the guidelines and procedures that support them
• Oversee the creative, operational, and strategic aspects of content production for Brand & Creative Marketing, ensuring each franchise team is staffed, budgeted, and equipped to deliver successfully
• Build and develop the production team by managing and mentoring producers and coordinators, defining team roles, setting clear expectations, planning performance measurements that support departmental goals, providing timely and actionable feedback, and creating pathways for people to take on higher-scope, higher-seniority work
• Ensure productions are staffed appropriately with directors, creative talent, and production teams
• Establish production practices and standards, including standardized timelines, trackers, risk frameworks, and post-campaign retrospectives, so the team runs on repeatable, high-quality process
• Partner with the Senior Director, the Creative pod, and Senior Brand Managers to drive leadership alignment, and clear cross-functional dependencies across PMM, MCP, BVID, Regional, Partnerships, Comms, and Development before they become risks
• Own overall campaign production strategy, timeline, and delivery in partnership with franchise producers, and develop and manage departmental production budgets for senior leadership approval, directing planning, staffing, and expense priorities
• Support cross-functional collaboration among creative, strategy, paid, social, PR, partnerships, and production teams
• Oversee production of creative assets across video, digital, experiential, and occasionally social and integrated channels, including budgets and schedules across multiple projects and campaigns
• Select and manage external production companies, directors, photographers, editors, and vendors; negotiate scopes of work, contracts, vendor agreements, and production costs; and serve as the senior point of contact for major studios and vendors

Requirements

• 12+ years of experience in creative or marketing production, preferably in the video game industry or a related entertainment field, including large-scale, integrated campaigns, with a minimum of 4 years of direct supervisory experience
• Proven track record delivering high-scope production across A/V and cinematics, physical production, live-action, experiential, key art, OOH, and the other core pieces of a robust 360 campaign for AAA brands
• Deep expertise in production planning, budgeting, and scheduling across multiple concurrent projects, with strong command of financial and vendor management processes
• Demonstrated experience selecting, negotiating with, and managing external production companies, directors, and craft vendors
• Excellent communication, presentation, and leadership skills, with the ability to influence senior leaders and inspire across global, cross-functional teams
• Strong judgment and operational rigor, with the ability to set strategy, operate with limited directional guidance, identify and mitigate production risk, and advise creative leadership on feasibility
• General understanding of all areas of the company's business and functional groups, with working knowledge of the relationships and partnerships that drive integrated campaigns

Preferred

• Experience building or scaling a production function, pipeline, or partner/agency operating model
• A passion for gaming and gaming culture, with a strong understanding of current industry trends, player behavior, and product life cycles
• In-depth knowledge of Blizzard games
• Bachelor's degree in Marketing, Communications, Film/Production, Business, or a related field, or equivalent professional experience

Benefits

• Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
• 401(k) with Company match, tuition reimbursement, charitable donation matching;
• Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
• Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
• If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
• Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/ .