Director of Brand Media

USA (Unknown)

$130K/yr – $150K/yrDirector/Executive7+ years expPart time

Posted 13 days ago

Job Summary

Lead multiple client brand media strategies and channel planning, ensuring integration with performance plans, strong cross-team collaboration, and ongoing leadership of a growing Brand Media group.

Own end-to-end media strategy and partner with Performance to tie plans to a single business outcome
Guide team development, client relationships, and external representation while advancing AI and automation use

Job Description

Responsibilities

Lead brand media strategy and channel selection across multiple client accounts, ensuring narrative and channel choices connect directly to business objectives
Partner with the Performance Media team to build every plan as one integrated system, aligned to a single business outcome
Champion integration between Brand Media, Account, Strategy, and Creative teams throughout client planning and development
Interrogate the client brief, evaluating whether it's asking the right questions and grounded in the right audiences and objectives
Lead relationships and negotiations for custom media vehicles, sponsorships, franchise opportunities, and emerging partnership formats
Develop thought leadership and market perspective applicable across clients, establishing a distinct FINN point of view
Represent FINN's media expertise externally, including client presentations, new business pitches, panels, and industry platforms
Lead new business planning for brand media, partnering with senior media colleagues on client retention
Champion the use of AI and automation across planning, strategy development, and reporting
Manage and develop the Brand Media team: interview, hire, delegate, mentor, conduct performance reviews, and recommend compensation decisions

Requirements

Bachelor's degree or equivalent experience
7+ years of media, brand strategy, advertising agency, client-side, or publisher-side experience
Proven experience leading brand media strategy and channel planning across multiple accounts
Experience across brand channel formats: premium video (linear/CTV/streaming), programmatic video and display (DSP), audio, OOH, brand partnerships, integrations, sponsorships, brand social, emerging media, and custom activations
Experience managing significant client budgets and investment decisions
Strong leadership experience, including hiring, mentoring, performance management, and career pathing for a growing team
A track record of gaining trust through sound judgment, including under pressure or ambiguity
Experience partnering with performance media counterparts to build genuinely integrated plans across brand and performance
Experience collaborating across multiple disciplines, such as creative, strategy, SEO/GEO, web development, and PR, within a full-service agency or an integrated client-side marketing organization
Strong new business pitch experience, from strategic ideation through proposal development and delivery

Benefits

Competitive salary, health, dental, and vision insurance
401(k)
Generous PTO policy, plus paid holidays
Wellness stipend for physical and mental health programs

FINN Partners

3.6 Glassdoor

1300+ People. 3 Continents. 35 Offices. We are a global integrated marketing agency transforming and inspiring the world of communications every day.A LETTER FROM PETER FINN:DECEMBER 2011. FINN PARTNERS WAS BORN. After 11 years serving as co-CEO of a historic agency that carried my father’s name— and mine!—and after 30+ years of working at the firm, I wanted to build something different, bold, meaningful and amazing for clients, our colleagues and the community. "Amazing" was, and is, for me an important word. I imagined we could be "amazing" every day, knowing this is a goal not always achieved but always pursued. A place where talented people could gather and do big things for clients as well as make a difference to the communities important to us.WE LAUNCHED WITH A GROUP WHO SHARED A VISION. This was to be a "new" agency model, driven by a collaborative spirit. We asked, "Can we bind our 60-year legacy to the energy and speed of today’s hi-tech world?" We had $24 million in fees at our founding. Today, we have more than $85 million in fees, over 700 colleagues and 18 offices across three continents. Our Founding Managing Partners, highly respected colleagues who took the leap with me from our former agency, have been joined by the principals of other great agencies that became Finn Partner companies. So many other talented individuals are with us, too, intrigued by the idea of doing amazing things in an amazing workplace community.WE’VE MADE OUR MARK QUICKLY. Finn Partners has been named “Best New Agency,” “Best PR Agency to Work for in North America” and“Best Mid-Sized Agency of the Year” three times. Now, we’re one of the world’s largest agencies.WE ARE A YOUNG AGENCY. We share the genes of a respected agency that pioneered today’s integrated communications. But we are not them. We are unique. We are ourselves. We are focused on the future, building that future during each amazing day.

Founded in 2011

New York, New York, USA

1.1K employees (198 in marketing)

www.finnpartners.com

73% recommend to a friend

81% CEO approval