Digital Marketing Specialist

Houston, TX (Unknown)

Salary Not AvailableMid Level1+ years expFull time

Posted 6 days ago

Job Summary

Own and manage the end-to-end dealership review response process across approved platforms, coordinating with management and content partners to publish only approved material, while tracking, analyzing, and improving listing health.

  • Lead drafting, approval, and publishing of responses to customer reviews
  • Maintain CMS posting processes and listing accuracy with clear QA and record-keeping

Job Description

Responsibilities

  • Monitor and respond to customer reviews across approved review platforms using established brand and communication standards.
  • Share each negative review with dealership management, provide a draft response for approval, incorporate requested changes, and publish only after approval is received.
  • Track pending approvals, follow up with the appropriate manager, and maintain clear records of response status.
  • Escalate sensitive or high-risk customer concerns promptly to dealership management and the Digital Marketing Manager.
  • Prepare review analytics covering review volume, ratings, response status or timing, and recurring feedback themes.
  • Use dealership CMS interfaces to post, update, and remove approved specials, offers, banners, seasonal campaigns, event pages, and announcements.
  • Confirm that dealership-provided offer details, approvals, and required disclaimers are present before publication.
  • Visually QA live content for formatting, dates, links, images, placement, and consistency with approved source materials.
  • Add, update, and remove employee profiles, photos, biographies, contact information, and operating hours.
  • Support website content preparation for dealership launches and acquisitions.

Requirements

  • At least one year of relevant digital marketing, CMS, reputation-management, local-listing, content-administration, or comparable experience; equivalent demonstrated capability may substitute.
  • Professional written communication and sound judgment when representing dealership brands.
  • Strong organization, follow-through, and attention to detail across a high volume of recurring updates.
  • Ability to learn straightforward CMS and listing interfaces and follow documented approval workflows.
  • Ability to communicate clearly and respectfully with dealership managers, vendors, and internal partners.

Preferred

  • Preferred experience with dealership or multi-location CMS platforms.
  • Familiarity with Google Business Profile and other local-listing platforms.
  • Preferred experience with online-review or reputation-management platforms.
  • Preferred automotive or multi-location retail experience.

Benefits

  • Opportunity to work in a cohesive and supportive team environment
  • Comprehensive insurance plans - medical, dental, vision, life insurance, health savings account, and flexible savings account
  • 401(k) plus match
  • Unlimited professional training opportunities
  • Paid vacation days, sick days, and holidays
  • Opportunity for advancement in a growing company
  • Brand new, state-of-the-art facilities and equipment
Indigo Auto Group logo

Indigo Auto Group

indiGO Auto Group is the ultimate destination for those who share an uncompromising passion for the automobile. We offer privileged access to the most iconic marques in the world, paired with curated experiences, expert insights, and meaningful connections that inspire and elevate the ownership journey. Founded on a philosophy of excellence, indiGO Auto Group was created to deliver a bespoke automotive experience that consistently surpasses expectations. Every indiGO location is guided by a team of true enthusiasts—individuals whose deep brand expertise and shared passion create an environment of camaraderie, authenticity, and distinction for every client. indiGO Auto Group proudly represents 28 luxury automotive destinations across seven prestigious U.S. markets: Houston and Sugar Land, Texas; Little Rock, Arkansas; Fort Collins, Colorado; St. Louis, Missouri; and in California—Palm Springs, Rancho Mirage, Riverside, Silicon Valley, Mill Valley, and San Rafael. Our portfolio includes Porsche North Houston, Porsche Sugar Land, Lamborghini Houston, McLaren Houston, Rolls-Royce Motor Cars North Houston, Porsche St. Louis, Porsche Service Center Chesterfield, Cavallino Rosso St. Louis, Porsche Little Rock, and Porsche Fort Collins. In California, we represent Jaguar Land Rover Riverside, Porsche Marin, Audi Marin, Volkswagen Marin, BMW of Palm Springs, Porsche Palm Springs, and Ferrari Silicon Valley. Rancho Mirage serves as a premier destination for Bentley, Rolls-Royce Motor Cars, Aston Martin, McLaren, Lamborghini, Rimac, Jaguar, Land Rover, and Audi.

Founded in 2010
Houston, Texas, USA
286 employees (20 in marketing)

Marketing Team

Marketing Team Size
15 (5% of company)
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Undisclosed, 9 years ago

Funding History

  • Jul 2017
    Undisclosed

Traffic Signals

Monthly Visitors
32.2K
Traffic Source Mix
Search
66.6%
Direct
22.5%
Referral
6.9%
Social
1.9%
Paid
2%

Headcount Trend

Current headcount: ~286

Recent News

Indigo Auto Group logo

Digital Marketing Specialist

Indigo Auto Group · Houston, TX · Unknown