Digital Marketing Specialist II

Richardson, TX (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own and optimize digital marketing programs, driving data-informed campaigns and stakeholder-aligned brand messaging across channels, with a focus on performance, UX, and market insights.

Own planning and optimization across channels
Collaborate with stakeholders and analyze campaign data
Monitor trends and competitive insights

Job Description

Responsibilities

Formulates and begins to execute digital marketing strategies with improved alignment to business goals.
Optimizes digital marketing campaigns, enhancing performance across varied channels.
Interprets data from campaigns, drawing conclusions on performance and effectiveness.
Engages actively with stakeholders, ensuring detailed requirement gathering and cohesive brand messaging.
Oversees website content and its management, paying attention to user experience and SEO optimization.
Adapts to digital marketing trends, tools, and best practices, ensuring intermediate-level understanding and application.
Communicates digital marketing plans and preliminary results effectively to stakeholders.
Undertakes competitor analysis and market research, recognizing nuanced opportunities and threats.

Requirements

Minimum Experience: 2+ years
Minimum Education: Bachelor's Degree

Service Experts

Service Experts is North America's leading HVAC, Plumbing & Electrical company with 75+ locations nationwide. Visit us at http://www.ServiceExperts.com.

Founded in 1996

Richardson, Texas, USA

1.5K employees (22 in marketing)

www.ServiceExperts.com