Responsibilities

• Develop paid and organic digital marketing strategies
• Create and test advertisements, graphics, copy, offers, and audience angles
• Build and manage campaigns through Meta Ads Manager and Google Ads
• Explore additional digital platforms and local lead-generation opportunities
• Monitor campaign performance and make improvements based on results
• Track cost per lead, lead quality, appointment rate, and customer conversions
• Respond to incoming leads by phone, text, or email
• Ask basic qualifying questions and schedule consultations
• Confirm appointments and help reduce cancellations and no-shows
• Record lead sources and appointment details accurately

Requirements

• Hands-on experience with Meta Ads Manager and Google Ads
• Understanding of paid advertising and organic digital marketing strategies
• Ability to create persuasive advertisements and social media content
• Familiarity with campaign metrics such as CTR, CPC, cost per lead, and conversion rate
• Comfortable contacting interested prospects and scheduling appointments
• Strong written and verbal communication
• Creative, resourceful, and willing to test new ideas
• Able to work independently and manage a flexible schedule
• Reliable with tracking, follow-up, and appointment information
• Must currently live in the Phoenix metropolitan area

Benefits

• Flexible schedule